Hasbro
Global toy, game, and entertainment company
Creative Lead - D&D Universes Beyond
+ Annual incentives + Long-term incentives
Three days on-site per week required.
About the job
- Experience in creative development, narrative design, worldbuilding, publishing, games, or entertainment/franchise storytelling.
- A track record of turning early concepts into pitches, franchise bibles, or editorial guidelines that align teams.
- Sharp instincts for what makes a story, world, or creative opportunity compelling, and the ability to translate source material or brand guidance into clear, actionable direction.
- Experience managing freelancers or external creative partners, including assignments, feedback, schedules, and deliverables.
- Strong communication skills and comfort moving between blue-sky ideation and tactical execution while guiding decisions without stalling momentum.
- Comfort working in fast-paced, iterative environments, with strong organizational skills and a healthy relationship with feedback.
- Familiarity with tabletop role-playing games, fantasy storytelling, Dungeons & Dragons, or D&D Beyond.
- Partner with product strategy on early concept exploration, creative opportunities, and topline ideas for new Dungeons & Dragons collaboration experiences.
- Develop mockups, pitches, tone references, and narrative north stars that align teams around a shared vision.
- Turn high-level ideas into actionable direction through kickoff materials, guardrails, worldbuilding documentation, and brand guidelines.
- Source and manage freelance writers, lore and intellectual-property experts, and other external creative talent.
- Comfort moving between different creative styles and intellectual-property expressions while preserving what makes each world distinctive.
- Experience adapting existing stories or creator visions into new product concepts or team-facing guidance.
- A love of fandoms and creating community through shared experiences.
About the company
Hasbro is a global play and entertainment company that designs, manufactures, and markets toys, games, and branded consumer products, and it operates Hasbro Pulse, a direct-to-consumer platform for collectors and fans. Its portfolio spans brands such as Transformers, Nerf, Play-Doh, My Little Pony, Monopoly, and Magic: The Gathering, alongside collectibles tied to licensed franchises like Marvel, sold through pre-orders, in-stock drops, and the Pulse Premium membership program. What sets Hasbro apart is its ability to turn entertainment franchises and classic games into physical products, backed by a dedicated e-commerce site and mobile app built for fans. The goal is to bring the joy of play and storytelling to fans of all ages, however they choose to engage with its brands.
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
East Providence, Rhode Island
Founded
N/A
Simplify's Take
What believers are saying
- Q2 2026 revenue rose 16%; Wizards and Digital Gaming grew 27%.
- Magic: The Gathering crossed $500 million quarterly revenue in July 2026.
- September 2026 Zelda, Transformers, and Marvel launches keep Pulse demand and preorder momentum strong.
What critics are saying
- Hasbro faces MTG overprinting lawsuits filed in 2026 against Chris Cocks and executives.
- Q2 2026 cited workforce reductions and Boston relocation, threatening execution and morale.
- A sustained Magic backlash would cripple growth and expose Hasbro's reliance on one franchise.
What makes Hasbro unique
- Wizards of the Coast turned Magic: The Gathering into Hasbro's fastest-growing profit engine.
- Hasbro Pulse gives direct access to collectors through limited drops, exclusives, and preorders.
- Transformers, Zelda, Marvel, and Street Fighter licenses create shelf dominance across fandoms.
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Benefits
Hybrid Work Options
Company News
Hasbro unveils new Bumblebee action figure inspired by "Optimus Prime: Awakening" September 22, 2026 Hasbro has unveiled the Transformers Studio Series Transformers Movie 1 Bumblebee Deluxe Class Bumblebee, inspired by the "Optimus Prime: Awakening" animated short. The new action figure is available for pre-order at Hasbro Pulse, Amazon, Entertainment Earth, Walmart, Target and other participating retailers. "Optimus Prime: Awakening" is a fully realized, 12-minute animated short designed as a love letter to the Transformers community and the late Peter Cullen, the legendary talent and voice of Optimus Prime. "Optimus Prime: Awakening" builds on the acclaimed storytelling and visuals of The Transformers: The Movie (1986), giving audiences the rare opportunity to experience the iconic cultural moment from the franchise's past while exploring its future on the big screen. The animated short delivers emotional storytelling, electric action, and new performances by legends Frank Welker as Megatron/Soundwave and Peter Cullen in his final original voice performance as Optimus Prime. Held inside Hoover Dam and experimented on, Bumblebee is released from captivity with the help of Sam Witwicky. Experience the epic action of Transformers Movie 1 with the Transformers Studio Series Bumblebee action figure. The 4.5-inch figure converts from robot to car mode in 39 steps. With movie-inspired details, intricate poseability, and an attachable weapon accessory, this Bumblebee figure makes an awesome addition to any collection.
Transformers x Evangelion Synergenex series Prime 02 figure unveiled. Hasbro has unveiled the Transformers Takara Tomy Synergenex Evangelion Prime 02 - a crossover figure inspired by Evangelion Unit-02, now available for pre-order on Hasbro Pulse. Published Sun, 13 Sep 2026 10:23:08 -0500 Article summary. * Hasbro unveils Transformers x Evangelion Synergenex Evangelion Prime 02, inspired by Unit-02 and Asuka's styling. * The Transformers crossover figure converts between robot and semi-truck modes and stands 9.8 inches tall. * Evangelion Prime 02 includes the Spear of Longinus, saw blades, dual rifles, and a removable core chest feature. * Transformers collectors can pre-order Evangelion Prime 02 on Hasbro Pulse for $84.99 before October 1, 2026. Worlds are colliding once again as Hasbro has unveiled its latest Transformers collaboration series, combining Transformers and Evangelion. The Transformers and Evangelion universes have had a fun history of crossover figures, and now Hasbro is bringing another unique design to life. Evangelion Unit-02 has been reimagined as a Transformers character, taking on the design and color scheme of Asuka's iconic motorcycle. He will be able to convert into robot and semi-truck modes and will stand 9.8 inches tall when converted. A nice variety of Evangelion-themed accessories is included here, with the Spear of Longinus, saw blades, and dual full-time rifles. Other features include the ability to switch between visor-off and visor-on modes, as well as an opening chest panel that can reveal the Evangelion's internal core, which can be removed. It is fun to see these crossover figures come to life, and this Optimus Prime will pair perfectly with the Evangelion Unit-01 Optimus Prime. Fans who need to add some more Evangelion to their Transformers collection won't have to look much further, as pre-orders are already live on Hasbro Pulse for $84.99. This special release will be timed, with pre-orders ending on October 1, so get yours while you can. It is set to release in May 2027. Transformers Takara Tomy Synergenex Evangelion Prime 02. "Imported from Japan, TT Imports brings premium Transformers figures to your shelf. With premium deco, articulation, and accessories, they're a must-have for collectors and enthusiasts. Look for more Transformers TT Imports figures to build a lineup that is - More Than Meets the Eye." * Rodimus Prime takes on the design and color scheme of Evangelion Unit-02 to become Evangelion Prime 02. * Converts from robot mode to truck mode and is fully articulated for posing and display. * The chest panel opens to reveal the internal Core, which can be removed and attached to the included Core Matrix. * Includes anti-material saw blades that attach to the fists or mount on the Spear of Longinus, plus two photon pallet rifles for dual-wielding poses. * The figure's head can be switched between Visor-Off Mode and Visor-On Mode.
New Dinobot Island Part 1 Transformers Takara Tomy set revealed. Get ready for imports: Hasbro Pulse has listed the Transformers Takara Tomy "Dinobot Island, Part One" set, featuring the return of Grimlock. Published Sun, 13 Sep 2026 09:23:13 -0500 Article summary. * Transformers Takara Tomy Dinobot Island Part 1 brings Grimlock and Ratchet together in a new Dramatic Capture set. * Grimlock features metallic paint and converts to T. rex mode, while Ratchet shifts into ambulance mode with updated deco. * Transformers collectors get Grimlock's sword, Ratchet blasters, and flame effects for iconic animated display scenes. * Pre-orders are live at Hasbro Pulse for $114.99 through October 1, with the Transformers import set due in April 2027. Return to the events of the Transformers Animated series with a brand-new Takara Tomy Dramatic Capture Series release. Inspired by the episode "Dinobot Island, Part One," Grimlock and Ratchet are together again. Grimlock is the leader of the Dinobot team, while the Autobot medic and mechanic known as Ratchet helped create him. Grimlock will stand 9.8 inches tall and can convert into his iconic T. rex mode with a new metallic paint deco. Ratchet will come in at 5.7 inches tall and can convert into his signature ambulance mode, featuring updated deco. A nice variety of accessories is included with the set, including Grimlock's sword, blasters for Ratchet, and some nice flame effects to showcase one of Grimlock's iconic fire-breathing scenes. As this is a Transformers Takara Tomy release, these two will come in original packaging with Japanese-language instructions. Pre-orders for the Transformers Dinobot Island Part One Dramatic Capture Series set are already live on Hasbro Pulse for $114.99. This special import release is a timed event, and pre-orders are set to close on October 1, 2026. Be sure to get your pre-orders in while you can, as this set is expected to release in April 2027. Transformers Takara Tomy - Dinobot Island Part 1. "Imported from Japan, TT Imports brings premium Transformers figures to your shelf. With premium deco, articulation, and accessories, they're a must-have for collectors and enthusiasts. Look for more Transformers TT Imports figures to build a lineup that is - More Than Meets the Eye." * This authentic Takara Tomy Transformers figure set includes a Grimlock figure and a Ratchet figure, with original packaging and Japanese-language instructions. * Grimlock converts from robot mode to Tyrannosaurus mode and features metallic paint applications. * Ratchet converts from robot mode to ambulance mode, with added paint detailing for a more authentic vehicle appearance. * Includes a sword accessory for Grimlock, blaster accessories for both figures, and flame-effect parts that recreate Grimlock's iconic flame-breathing scenes. * Both figures have screen-inspired deco and design details, and are highly articulated for posing and display.
Affiliate news: TVC Antoc Merrick's x-wing fighter reissue. Hasbro has reissued the TVC Antoc Merrick X-wing and it's now available for preorder at affiliate Entertainment Earth.
Hasbro reveals new The Legend Of Zelda Master Sword that you can get in real life. Hasbro's Legend of Zelda Electronic Master Sword opens for pre-orders at $42.99. The sword will begin shipping spring 2027. Here is how you can get your hands on the legendary blade. By GBest - Sep 08, 2026 08:09 PM EST Filed Under: Zelda Hasbro is selling a 27-inch Master Sword built to look like the blade from The Legend of Zelda: Tears of the Kingdom. Pre-orders open Wednesday, September 9 at 10 a.m. PT / 1 p.m. ET on Hasbro Pulse, Walmart, Amazon, and participating fan shops. Street price is $42.99. The toy ships spring 2027. AAA batteries are in the box. Ages 4 and up. Nintendo licensed the sculpt of the blade. The electronic roleplay sword plays more than 15 sounds. Motion and impact trigger swipes and clashes. Pick it up or set it down by the hilt and you get the classic equip and unequip cues. Hasbro also lists iconic game music in the mix. It is a kids' prop first: living-room Hyrule, costume add-on, shelf piece next to other Hasbro Zelda product. The company is also lining up figures of Link, Zelda, and Ganondorf as part of the same anniversary merch wave. This is being announced right at the same time as the 40th anniversary Direct, not a random toy drop. Nintendo used that showcase to stack 2026 and 2027 Zelda product: an Ocarina of Time remake conversation, a Zelda-themed Switch 2, amiibo, playable ocarinas, a 1,750-piece LEGO Link and Epona set for spring 2027, Huzzle's Master Sword puzzle, and this Hasbro blade. The first U.S. Zelda game shipped in 1987. The Master Sword is still the prop every kid already knows how to hold. GameFragger also covered some new details about the live action The Legend Of Zelda movie here. Hasbro did not pick the Breath of the Wild rusted look. Tears of the Kingdom's Master Sword is the one that breaks in the opening, gets rebuilt over a long stretch of story time, and comes back lodged in the Light Dragon's head. In the game you need two full stamina wheels to pull it. After that it still runs out of energy and sits on a cooldown like other champion gear. Twenty-seven inches is the length of the blade. Official deco, included batteries, motion sensors. No claim that it fuses with a zonai device or fires a skyward beam. No statement that it is screen-accurate down to the decay chips. Hasbro calls it a collectible, a cosplay accessory, and a gift. Look for other Zelda items from the same line if you want a collector shelf that matches. Pre-order windows on Pulse and big-box usually sell through the first allocation on anniversary toys. Spring 2027 is a long wait after a September 9 checkout. Are you pre-ordering at 10 a.m. PT for a your inner kid, or waiting to see the Hasbro Link figure next to it? Let GameFragger know your thoughts in the comments below. Member Since 9/11/2017 When not busy with school or sports, can usually be found watching anime, reading manga or online fragging people and earning massive XP in an MMORPG with his friends over Team Speak. DISCLAIMER: As a user generated site and platform, GameFragger.com is protected under the DMCA (Digital Millenium Copyright Act) and "Safe Harbor" provisions. Note that GameFragger.com, and/or the user who contributed this post, may earn commissions or revenue through clicks or purchases made through any third-party links contained within the content above.