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Tinuiti

Performance-driven digital marketing & e-commerce agency

Group Director - Client Partner

Account ManagementConfirmed live in the last 24 hours
Full-timeNew York, NY, USA

About the Job

Requirements

  • At least 12 years of experience leading multi-million-dollar client engagements in performance marketing, with repeated success driving growth and efficiency at enterprise scale.
  • At least 6 years of people leadership managing managers and individual contributors, including hiring, coaching, performance management, and succession planning.
  • Executive relationship leadership and change management, with communication, expectation-setting, and complex alignment capabilities.
  • Cross-channel literacy across Search, Social, Display/TV & Audio, Commerce/Retail Media, Lifecycle/CRM, and Creative, with measurement acumen in forecasting, KPI trees, and MMM/incrementality.
  • Fluency with Bliss Point or similar custom reporting platforms, translating MMM, incrementality, forecasting, brand, and creative insights into investment and testing decisions, and partnering effectively with Product and Analytics.
  • Financial fluency through partnership, including interpreting margin/utilization, pricing constructs, staffing/capacity signals, and forecasts, and holding Ops/Finance accountable without executing those tasks.
  • A BA/BS degree is required.

Responsibilities

  • Design and socialize multi-year growth strategies across the portfolio, aligning executives on ambition, investment, and a practical change roadmap while resolving competing incentives and complex politics.
  • Nurture trusted relationships across stakeholder groups, including C-suite leaders; lead strategic client touchpoints and formal cross-functional account reviews, analyze churn drivers, and implement preventive actions.
  • Oversee and elevate integrated planning across multiple accounts, standardize planning frameworks for audience strategy, channel mix, investment scenarios, and pacing, and engage Strategic Planning for cross-brand or multi-market needs, long-lead inventory, or complex governance.
  • Review, strengthen, and pressure-test Director-level plans by refining investment levels, channel roles, forecasting assumptions, and trade-offs, and partner with Analytics/Econometrics, Channel teams, and Creative to ensure feasibility and measurement alignment.
  • Lead or co-present senior-level planning presentations and major pitches with Business Development and the VP, shaping a clear, defensible story, solution, and value proposition aligned with leadership expectations.
  • Evangelize the Bliss Point App Suite and a product-first operating model, setting portfolio adoption, quality, and usage standards tied to retention, cross-sell, and efficiency.
  • Operate the Product feedback loop by consolidating client needs, prioritizing systemic issues, sponsoring automation and operating-model improvements, and influencing the roadmap with the VP and Product leaders.
  • Coach leaders to use App Suite insights in executive conversations and institutionalize narrative quality across teams.
  • Challenge and evolve client measurement approaches, including MMM, incrementality, and attribution; align executives on investment cases, risk/return profiles, and success thresholds.
  • Make analytics and planning readable and repeatable across accounts by setting objective-based goals, readout cadence, and documentation of assumptions, risks, and decisions.
  • Oversee high-severity data and measurement escalations, ensure strong QA governance, and partner with Analytics/Econometrics leadership to advance methods and upskill leaders.
  • Apply measurement-guided strategy across channels, including owned and earned channels, orchestrate interdependencies, optimize the holistic mix, and integrate strategy, product, and measurement into an accessible narrative.
  • Lead client education initiatives to elevate measurement, product, and channel literacy, and set portfolio-wide best practices.
  • Use inventory and economic models across channels to guide executive trade-offs and prioritize strategic bets.
  • Build a high-trust leadership culture that performs through ambiguity and change while reinforcing meritocracy and accountability.
  • Shape cross-sell and portfolio growth strategy, lead strategic pursuits, and sponsor transformational initiatives that improve client and business outcomes.
  • Build durable partnerships with Product, Analytics, Finance, and I&G to remove systemic friction and accelerate impact; partner with centralized Ops/Finance on delivery quality, pricing/SOW accuracy, staffing/capacity alignment, and forecast reliability.
  • Build and scale a strong leadership bench, ensuring succession readiness and sustained engagement.
  • Hold senior leaders accountable to performance, values, and strategic people development; lead complex change and maintain clarity through ambiguity.
  • Shape and reinforce a leadership culture of trust, clarity, and ownership; represent talent strategy in senior forums and influence organization-wide leadership practices.
  • Instill a product-led mindset in teams and hold leaders accountable for implementation, stewardship, and adoption.

Desired Qualifications

  • An advanced degree or equivalent experience is preferred.
  • Public speaking and thought leadership are a plus.

About the Company

Tinuiti

Performance-driven digital marketing & e-commerce agency

Tinuiti is a marketing agency that provides performance-driven, full-funnel digital marketing and e-commerce services, helping brands elevate through unified visuals, messaging, and creativity. The company combines strategic planning with hands-on execution, supporting clients from early planning to campaign rollout. Its approach relies on data and algorithms to maximize marketing impact in a privacy-first world, anchored by a proprietary tool called Bliss Point that identifies the optimal level of marketing investment to maximize ROI across channels. Tinuiti differentiates itself with its Bliss Point product, a data-driven, measurement-focused framework, its audience- and channel-specialized strategy, and events like Tinuiti Live that showcase ongoing innovations. The overarching goal is to help brands achieve sustainable growth by delivering precise targeting and persuasive messaging across multiple touchpoints, driving higher ROI and stronger brand performance.

Company size
1,001-5,000
Company stage
Growth Equity (Venture Capital)
Total funding
$16.8M
Headquarters
New York City, New York
Founded
2004

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