M

Meta

Builds social apps, AI assistants and smart glasses

Product Marketing Manager - Generative AI

Full-Time
No salary listed
Mid
San Francisco, CA, USA+2 moreMore locations: Menlo Park, CA, USA | New York, NY, USA
In Person
Growth & MarketingProduct Marketing
Company Historically Provides H1B Sponsorship

About the job

Requirements
  • Experience in AI development, enterprise marketing, monetization, product management, or marketing.
  • Experience analyzing AI industry trends, the competitive landscape, and market dynamics.
  • Ability to drive cross-functional work independently to deliver results in a fast-paced environment.
  • Demonstrated analytical skills and cross-functional collaboration skills.
  • Experience prioritizing competing projects based on impact, deadlines, and stakeholder needs.
  • Ability to drive clarity in ambiguous problem spaces.
Responsibilities
  • Drive market requirements and go-to-market plans for AI offerings, including agents, models, and solutions for developers and enterprises.
  • Assess market needs and conduct research to influence new product development.
  • Evaluate approaches to mitigate product risks.
  • Own go-to-market strategy and identify opportunities to improve existing products.
  • Lead inbound and outbound product marketing initiatives, influencing product strategies and positioning for target audiences.
  • Lead go-to-market efforts that drive awareness and adoption.
  • Work cross-functionally with partners throughout the company.

About the company

M

Meta

View
cbWebsite

Meta builds Facebook, Instagram, WhatsApp, Messenger and Threads, apps that billions of people use to message friends, share photos and video, and follow creators and businesses. Most of its revenue comes from advertising: businesses buy placements across these apps, and Meta's AI systems decide who sees each ad and report the results. Its Meta Superintelligence Labs group builds the company's own AI models, the Meta AI assistant and the Muse agent app. Its Reality Labs unit makes Quest headsets and, with eyewear maker EssilorLuxottica, Ray-Ban and Oakley smart glasses. Meta was founded as Facebook in 2004 and is based in Menlo Park, California.

Company Size

10,001+

Company Stage

IPO

Headquarters

Menlo Park, California

Founded

2004

Get referred to Meta

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • A booming ad business backs pay and stock: Meta's revenue rose 28% to $60.8 billion in the June 2026 quarter.
  • AI engineers get vast resources: Meta expects $130 billion to $145 billion of capital spending in 2026.
  • Wearables teams are scaling: in February 2026, Meta sought to double glasses output to 20 million units this year.

What critics are saying

  • Job security is shaky: about 8,000 employees were hit by Meta's May 2026 layoffs, aimed at funding its AI push.
  • Meta's biggest apps still face a breakup fight: the FTC appealed its Instagram and WhatsApp court win in January 2026.
  • Hardware plans get reshuffled: Meta cut about 1,500 Reality Labs jobs in January 2026, shifting from the metaverse to wearables.

What makes Meta unique

  • Meta's four apps form one huge audience: 3.56 billion people used them daily in March 2026.
  • Meta leads smart glasses through eyewear giant EssilorLuxottica: their Ray-Ban and Oakley models sold over 7 million pairs in 2025.
  • Meta builds consumer AI agents in-house: its Muse app, launched September 2026, topped Apple's US free-app chart within ten days.

Help us improve and share your feedback! Did you find this helpful?

Benefits

  • Stock Options
  • Company Equity
  • Mental Health Support
  • Flexible Work Hours

Growth & Insights and Company News

6 month growth

5%

1 year growth

8%

2 year growth

-3%
PR Newswire
Oct 28th, 2026
Agoda becomes first regional travel platform to connect with Meta's Muse AI agent

Agoda is now a connector in Muse, Meta's personal AI agent, which launched in Singapore on October 28, 2026. The travel platform is the first in the region with an active Muse connector. Muse users can discover destinations, book hotels, and manage itineraries with Agoda's AI travel assistant. The connector is available in Singapore and Japan through the Muse app on iOS and Android, and at muse.ai. Users choose what Muse can access and approve actions before they happen, said Nicole Tan, managing director of Meta Singapore. Agoda offers over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities.

Bitcoin Insider
Oct 27th, 2026
Nvidia's $3B Meta stake fuels circular AI economy fears as Meta seeks $95B

Nvidia is buying $3 billion of shares in Meta, one of its biggest customers, as Meta moves to raise up to $95 billion in equity to fund its AI spending. Nvidia, AMD and Broadcom have agreed to buy as much as $5 billion of the shares between them. Nigel Green, chief executive officer of deVere Group, called it a sign of a "circular AI economy" in which chipmakers buy shares in the companies that buy their chips. "Sooner or later, someone outside the circle has to pick up the bill," he said. Meta will start with $35 billion of underwritten offerings, followed by a $60 billion at-the-market sale from early 2027. Its projected 2026 capital expenditure is $135 billion to $145 billion. Nvidia put $100 billion into OpenAI in 2025 and has joined 121 funding rounds this year, up from 13 in 2022.

Yahoo Finance
Oct 27th, 2026
Instagram launches Apple TV app as Meta chases YouTube's 13.5% share of US TV viewing

Instagram, owned by Meta Platforms, has quietly launched an app for Apple TV, MacRumors reported. Release data dates it to October 23, with no press release or launch event. The app plays Reels, longer videos and live shows, and requires tvOS 26.0 or later. It follows rollouts on Amazon Fire TV, Google TV and Samsung smart TVs. Instagram head Adam Mosseri said in October 2025 that if viewing is moving to TV, "then we need to move to TV too." YouTube took 13.5% of US TV viewing in June, against 7.9% for Netflix, according to Nielsen's Gauge. Meta's third-quarter revenue rose 26% to $64.6 billion, while user growth slowed to 3%. No Roku app has been reported.

Yahoo Finance
Oct 27th, 2026
Meta stock is 18% off its high: AI agents and $65B in quarterly revenue make the dip a buy

Meta Platforms shares sit about 18% below their September high of $779.82 and are slightly down for the year, despite a strong third quarter. At about $650, the stock trades at 21.5 times 2026 earnings estimates. Revenue rose 26% to nearly $65 billion, beating management's guidance. Ad impressions grew 10% and the average price per ad climbed 14%, helped by AI upgrades to its ad models. More than 10 million people downloaded Muse, Meta's new personal AI agent, in its first six weeks. Meta's apps reach 3.6 billion people daily. Operating profit fell 37% after a one-time $9.9 billion legal charge. Excluding it, operating income rose 11% to about $22.9 billion. Meta plans $135 billion to $145 billion in capital spending for 2026, which has weighed on the shares.

Yahoo Finance
Oct 27th, 2026
AMD invests $1B in Meta as Helios racks go live for superintelligence push

AMD said its Helios rackscale systems are now running at Meta, deepening a partnership across chips, networking and software. Initial Helios systems are installed and being tested, with broader deployment expected soon. AMD will also invest $1 billion in Meta's equity offering. AMD EPYC processors power Meta's Muse AI agent, and Meta has deployed millions of them. AMD Instinct GPUs are used in production for training, ranking and recommendation engines, and Meta will deploy a custom Instinct GPU built for its workloads. AMD also provides Day-0 support for Meta models including Muse Spark Open and Muse Glimmer. "We are building and deploying infrastructure at gigawatt scale," said Lisa Su, AMD's chair and chief executive officer.