Account Supervisor - Influencer Marketing, Consumer

ABOUT ORCHESTRA

Orchestra is a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Learn more at www.orchestraco.com.

People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.

ABOUT THIS ROLE

Orchestra is looking for an Account Supervisor, Influencer Marketing (Consumer) who knows how to turn what’s happening across culture and social platforms into smart influencer strategies for clients. You’ll lead day-to-day influencer marketing programs, helping shape strategy, identify the right talent and partnerships, guide client relationships and bring campaigns from idea through execution. You’ll have a strong point of view on who and what is breaking through, how brands can show up authentically and what makes an influencer partnership actually work. We’re looking for someone who can see the bigger picture without losing the details, and who is excited to help make ambitious ideas happen.

Note: This role is based in our NYC office, working two-three days a week in the office on a hybrid schedule. 

ACCOUNTABILITIES AND QUALIFICATIONS

As an Account Supervisor, Influencer Marketing (Consumer), you will...

• Lead day-to-day influencer marketing programs from strategy and talent identification through execution and measurement
• Serve as a trusted client partner, bringing proactive ideas, recommendations and solutions to the table
• Help develop paid and organic influencer strategies that connect client goals with the right talent, platforms and cultural moments
• Identify, vet and recommend influencers and talent who are the right fit for each brand and campaign
• Oversee influencer outreach, negotiations, contracts, content development, approvals and campaign logistics
• Build and maintain strong relationships with influencers, talent managers, agents and other partners across the space
• Stay close to emerging influencers, platforms and cultural trends, and turn what you’re seeing into relevant opportunities for clients
• Use campaign performance and audience insights to understand what’s working and help optimize programs
• Lead client meetings, presentations and key deliverables with confidence
• Manage workstreams and junior team members, setting clear priorities and helping them grow

Essential skills:

• 4+ years of influencer marketing, social, integrated marketing or related experience; agency experience preferred
• Experience developing and executing paid and organic influencer marketing programs
• Strong understanding of influencer identification and vetting, partnerships, contracts, content approvals and campaign measurement
• Strong instincts for matching the right talent and ideas to a brand, audience and campaign objective
• A genuine interest in influencers, social platforms and culture, with a strong point of view on what’s breaking through and why
• Excellent client counsel, presentation and communication skills
• Experience managing junior team members and leading multiple workstreams
• Strong project management skills and the ability to keep complex campaigns moving in a fast-paced environment

WORKING AT ORCHESTRA

Salary range (commensurate with experience and skills): $90,000-$105,000

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