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Coupang

Sells goods online with its own overnight delivery

Fintech Product Marketing - Contract, Maternity Leave Replacement

Product MarketingConfirmed live in the last 24 hours
Full-timeSeoul, South KoreaNo salary listedIn-person

About the Job

Requirements

  • At least 10 years of full-funnel marketing experience in an IT company or related industry.
  • Extensive inbound and outbound marketing experience driving new customer acquisition, engagement, and retention.
  • Deep understanding of market trends, competitors, and customer insights, with expertise in consumer finance.
  • Experience planning and executing product marketing strategies through collaboration with cross-functional teams.
  • Expert storytelling and communication skills.
  • Ability to drive work proactively and independently.

Responsibilities

  • Build and operate full-funnel marketing strategies across multiple channels for Coupang Wow Card (PLCC) and Coupang gift cards, from awareness and brand consideration through service adoption and customer retention.
  • Lead end-to-end new marketing initiatives in a lean, agile environment, from market and competitor insights and go-to-market strategy through campaign execution and post-launch performance analysis.
  • Work closely with product, design, research, marketing, and business teams to align marketing strategy with overall business objectives.
  • Manage close partnerships and practical collaboration with financial institutions and external agencies.

Desired Qualifications

  • Expertise in finance, fintech, or business-to-consumer product marketing.
  • A bachelor's degree or higher in business administration, marketing, journalism/broadcasting or media studies, or a related field; an MBA or master's degree is preferred.
  • Experience solving problems through data-driven analysis.
  • Ability to develop and execute creative solutions in a fast-changing environment.
  • Business-level English communication skills.

About the Company

Coupang

Sells goods online with its own overnight delivery

Coupang runs one of South Korea's largest online stores, selling groceries, electronics, household goods and fashion to consumers and small businesses. Rather than relying on outside carriers, it delivers most orders through its own warehouses and drivers, and its Rocket Delivery service brings millions of items to doorsteps overnight or the same day. Shoppers order through the Coupang app or website, and the company earns money from its own retail sales, commissions and fulfillment fees from outside sellers, and a paid membership. Coupang was founded in Seoul in 2010 and is headquartered in Seattle, with most of its operations and staff in South Korea.

Company size
10,001+
Company stage
IPO
Headquarters
Seattle, WA
Founded
2010

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