Account Strategist
Criteo
Account Strategist
Criteo
Performance-based, data-driven digital advertising solutions
Criteo Japan’s Performance Solutions Team is in search of organized self-motivated Account Strategist to join our Account Strategy team in Tokyo, Japan. As a key member of our team, you will manage and grow relationships with agencies and advertisers, serving as their primary point of contact. You'll develop strategic insights, optimize advertising campaigns, and most importantly drive revenue growth by upselling Criteo’s solutions. Your role involves deep collaboration with both internal teams and external stakeholders, ensuring that client goals are met while hitting revenue targets. With a strong focus on client satisfaction, you'll lead business reviews, analyze campaign metrics, and identify new opportunities for growth.
Own strategy and the day to day relationships with a portfolio of agencies and/or advertisers to ensure we exceed their expectations and drive growth. You will be the agency and/or advertisers’ go-to person for all questions.
Become a trusted advisor to clients with an understanding of the client portfolio, their tactical and strategic priorities and how they align to Criteo solutions. Develop and build relationships at various levels and teams at the agency.
Build strategies to upsell Criteo’s product offering to agencies and/or clients and their clients to help them achieve their goals. Possess a deep understanding of Criteo solutions.
Lead agency and/or client business reviews, create optimization and media planning recommendations.
Analyze advertising campaign metrics and ensure client goals are consistently achieved. (Main KPI’s are related to retargeting, acquisition and retention tactics.)
Work with internal agency partnership teams and operations teams to ensure campaigns are running smoothly, goals are being met and technical issues are being troubleshooted timely and effectively.
Accurately forecast for your portfolio and hit designated individual revenue goals.
Think strategically and tactically, balancing long-term opportunities while ensuring we hit revenue targets.
Escalate key trends or challenges discovered or raised by agencies and advertisers.
5+ years of client management experience in a data driven environment
2+ years of advertising/marketing industry experience or related
Fluent in Japanese and comfortable communicating in English
Proven experience in managing and growing client relationships in a fast-paced, innovative, and revenue driven environment
Self-driven and highly motivated to provide outstanding service and optimal performance of campaigns for all clients
Ability to think strategically and tactically, balancing long-term opportunities while hitting revenue targets
Superior communication (written and verbal) and presentation skills
A proven track record of analytical, problem-solving, and decision-making skills
Must enjoy working collaboratively across multiple teams
A passion for building relationships, driving growth and sales
Demonstrated track record of success in offering outstanding customer service and innovation leading to revenue growth and customer retention
Ability to asses and resolve advertiser issues encountered in the role
Excellent knowledge of the Japan online market
Technical knowledge of site tagging, ad serving and ad ops and management experience would be an advantage
Experience working with Agencies and eCommerce Retail clients a plus
We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!
We’re Criteo, the Commerce Intelligence Platform. Criteo helps businesses turn shopper signals into commerce outcomes while delivering more relevant experiences for shoppers. We use proprietary commerce intelligence and AI decisioning to drive relevance for shoppers and performance for businesses.
At Criteo, our culture is as unique as it is diverse. From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment.
We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs—never on non-job-related factors or legally protected characteristics.
🏢 Ways of working – Our hybrid model blends home with in-office experiences, making space for both.
📈 Grow with us – Learning, mentorship & career development programs.
💪 Your wellbeing matters – Health benefits, wellness perks & mental health support.
🤝 A team that cares – Diverse, inclusive, and globally connected.
💸 Fair pay & perks – Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level.
Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo.
Criteo is a global technology company that provides digital advertising solutions for e-commerce brands, publishers, and advertisers. It uses data-driven, personalized advertising to help clients acquire customers, better target audiences, and promote apps. Its products rely on large-scale data analysis and sophisticated algorithms to serve highly relevant ads, improving engagement and conversion rates. The company operates on a performance-based model, earning revenue based on the success of campaigns (such as clicks, conversions, or sales), which aligns its interests with those of clients. Criteo differentiates itself through its global reach (affecting a large portion of internet users), its focus on privacy and data security, and its integrated teams (Product, R&D, Sales Operations, Global Services) that work to drive client results. The goal is to help clients achieve significant advertising outcomes by delivering targeted, data-driven campaigns at scale.
Explore more opportunities at Criteo