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Learfield

College sports sponsorships, ticketing, licensing, media

Senior Business Development Manager - Providence Venues & Sports Properties

Account ManagementConfirmed live in the last 24 hours
Full-timeProvidence, RI, USANo salary listed

About the Job

Requirements

  • At least 6 years of experience in conceptual or consultative sales.
  • Demonstrated success managing a book of business and exceeding revenue goals.
  • Ability to build marketing strategies tailored to client needs.
  • Advanced negotiation skills and ability to influence senior-level decision makers.
  • Strong communication, presentation, and relationship-building skills.
  • Comfort navigating customer relationship management systems and working in a performance-driven sales environment.
  • Ability to work evenings and weekends as needed for game days and events.

Responsibilities

  • Meet or exceed assigned revenue goals through new business and strategic renewals.
  • Manage a defined book of business, including high-value accounts and key partnership renewals.
  • Develop integrated sponsorship proposals across digital, social, broadcast, in-venue, and experiential platforms.
  • Own the full sales cycle, including prospecting, relationship management, pitch development, contract negotiation, and post-sale execution.
  • Lead strategic renewal planning in collaboration with sales leadership.
  • Build and maintain strong relationships with corporate partners, university stakeholders, athletic department staff, and cross-functional teams, serving as a trusted representative of Learfield and the university.
  • Partner with internal teams on campaign execution, ensuring alignment with client expectations and contract terms.
  • Mentor junior sellers and assist local leadership in advancing team-wide performance.
  • Represent the property at high-visibility meetings, hospitality events, and game-day activations, including some nights and weekends.
  • Stay informed on industry trends and best practices, brand activations, digital marketing tools, and emerging sponsorship platforms.
  • Perform other related duties as required.

Desired Qualifications

  • Experience selling integrated sports marketing partnerships, including major media such as signage, radio, social, and digital.
  • Knowledge of digital marketing platforms, content sponsorship, and campaign analytics.
  • Bachelor’s degree from an accredited four-year college or university.

About the Company

Learfield

College sports sponsorships, ticketing, licensing, media

Learfield is a media and technology company focused on college sports and live events. It helps universities and venues connect brands with fans through an end-to-end suite of services, including sponsorship management, ticketing, licensing, and media solutions. The product set leverages media, technology, and data to generate revenue and enhance fan engagement for university partners and venues, while enabling brands to reach 182 million passionate fans. The company differentiates itself by its deep integration into the college sports ecosystem, scale across sponsorship, ticketing, licensing, and media rights, and a commitment to supplier diversity. Its goal is to monetize and activate college sports experiences by linking sponsors, venues, and fans in meaningful ways.

Company size
501-1,000
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$150M
Headquarters
Jefferson City, MO
Founded
1972

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