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Princeton10

Creates marketing campaigns for drug and device makers

Group Director, Strategy - Strategy, Engagement

Strategy & Management ConsultingConfirmed live in the last 24 hours
Full-timeRemote in USA$180k - $210k /yr

About the Job

Requirements

  • At least 10 years of experience in a healthcare marketing agency, with progressive experience guiding U.S. client strategies.
  • Proven experience managing and developing people.
  • Experience across both health care professional and patient direct-to-consumer audiences.
  • U.S. pharmaceutical experience.
  • Pitch experience.
  • Deep engagement strategy expertise, a solid grounding in brand strategy, and the ability to connect the two in actionable client recommendations.
  • Ability to build trusted client relationships, listen carefully, and challenge assumptions constructively while keeping work moving forward.
  • Strong analytical skills and the ability to interpret market data and trends.
  • Ability to make complicated information simple and impactful.
  • Desire to be on-site with clients.

Responsibilities

  • Lead, coach, and develop a team of strategists by setting expectations, giving regular feedback, and growing talent.
  • Partner with client service leads on assigned clients, developing deep knowledge of the business and its strategic communication needs.
  • Lead client annual brand planning, including workshops, plan development, collaboration with external partners, and tactical ideation.
  • Set the engagement strategy for client work, ensuring tactics ladder up to strategic imperatives without creating unnecessary clutter.
  • Guide development of creative briefs and tactical and project briefs, ensuring each has a clear goal and strategy.
  • Work closely with creative teams and client media agencies to shape how ideas are expressed across channels.
  • Play a leading strategic role in new business, including pitch development and presentation.
  • Shape client market research by framing questions, guiding screeners and discussion guides, interpreting evidence, and recommending changes to brand or engagement strategy.
  • Maintain a pulse on the competitive marketplace, partner with medical strategy, creative, and social teams, and keep up with new channels and engagement opportunities.
  • Drive curiosity in the agency by sharing inspirational content and broadening team thinking.
  • Prepare a polished presentation deck responding to a strategic challenge during later interview stages, demonstrating problem-solving and the ability to communicate thinking and recommendations clearly.

Desired Qualifications

  • Social and communications strategy experience.

About the Company

Princeton10

Creates marketing campaigns for drug and device makers

Princeton10 plans and produces marketing for pharmaceutical, biotech, medical device, diagnostics and health tech companies, reaching healthcare professionals and patients. The firm began as a strategic consultancy, and brand strategy still sets the plan before creative and technology teams carry out each tactic. Creative teams build campaigns, disease awareness programs, video and materials that sales reps use with physicians, while technologists develop websites, interactive visual aids and analytics reporting. Brand teams hire it to position products, plan launches and run media across digital, print and conference channels. Princeton10 was founded in 2017 and is headquartered in Montclair, New Jersey.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Montclair, NJ
Founded
2017

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