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Dentsu

Marketing analytics and digital advertising solutions

Media Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeBeirut, LebanonNo salary listedIn-person

About the Job

Requirements

  • Four to six years of experience in media planning and campaign management; agency experience is preferred.
  • Strong understanding of cross-channel media, including digital, social, out-of-home, and television.
  • Ability to interpret data and translate findings into recommendations.
  • Experience with media planning tools, measurement platforms, and industry research sources.
  • Ability to manage multiple projects and deadlines.

Responsibilities

  • Lead media planning across digital and offline channels, aligning plans with client goals and brand strategy.
  • Develop annual and quarterly media plans, including budget allocation, channel mix, and audience strategies.
  • Build full-funnel media strategies grounded in audience insights and business objectives, translating brand goals into communications frameworks, defined channel roles, and measurable key performance indicator plans.
  • Manage campaign execution from briefing and activation through optimization and reporting.
  • Monitor pacing, delivery, and performance to ensure campaigns meet key performance indicators and quality standards.
  • Collaborate with creative, performance, analytics, and strategy teams to deliver integrated communication solutions.
  • Analyze campaign data and research sources to generate insights and inform future planning.
  • Prepare and present media plans, rationales, and performance reports to clients.
  • Build client relationships and serve as the day-to-day point of contact for media-related queries.
  • Supervise and guide junior planners to support their development and ensure operational excellence.
  • Stay updated on market trends, new media opportunities, and platform developments.

Desired Qualifications

  • Agency experience in media planning and campaign management.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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