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Baidu USA

Culturally tailored search technology provider

Content Marketing & Social Media Specialist - AI Consumer Apps

Social Media Strategy & Management +1Confirmed live in the last 24 hours
Full-timeMountain View, CA, USA$35 - $40 /hr

About the Job

Requirements

  • Fluency in written and spoken Mandarin is required, along with strong English communication skills.
  • Have 1–3 years of experience in content marketing, social media marketing, growth marketing, or consumer app marketing.
  • Have hands-on experience managing social media accounts and creating engaging content, especially on X, LinkedIn, and Reddit.
  • Have a strong understanding of consumer AI trends, including AI productivity, voice apps, AI image and video generation, and AI coding tools.
  • Be able to independently create and publish content.

Responsibilities

  • Develop and execute content strategies across X (Twitter), LinkedIn, Reddit, YouTube, TikTok, and other relevant platforms.
  • Create social posts, short-form videos, product demos, tutorials, and AI-related content to drive organic growth.
  • Build and engage with AI communities, influencers, and creators to increase brand awareness and user engagement.
  • Support product launches, including Product Hunt, creator partnerships, and user acquisition experiments.
  • Track emerging AI products, viral trends, and competitor strategies to identify content and growth opportunities.
  • Work with Product, Design, and Engineering teams on product positioning, messaging, and marketing campaigns.

About the Company

Baidu USA

Culturally tailored search technology provider

Baidu's main product is an intelligent, culturally tailored search technology that powers various community-based and vertical search-based products, including web search, Baidu PostBar, Baidu Knows, Baidu Encyclopedia, Maps, Image Search, Video Search, and News Search. Their cutting-edge Box Computing Open Platform provides deep-linked content and applications directly through the search box, demonstrating their commitment to continually innovating to enhance user experience.

Company size
10,001+
Company stage
Seed
Total funding
$8.6B
Headquarters
Hai Dian Qu, China
Founded
2000

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