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New York Pilates

Group reformer Pilates studios in NYC

NYC: Regional Manager

Full-Time
$100k - $130k/yr+ Performance bonus
Expert
New York, NY, USA
In Person
Business & Strategy

About the job

Requirements
  • Experience leading 10 or more locations in fitness, hospitality, retail, or another premium consumer business.
  • Experience leading large multi-unit businesses and building high-performing managers.
  • Experience hiring exceptional managers and developing leaders.
  • Experience consistently growing sales while improving retention and business performance.
  • Ability to use membership growth, retention, attrition, sales, labor, and profitability data to coach managers and drive accountability.
  • Willingness to work in studios, coach sales teams and managers, support teams, solve problems, and raise operational standards.
Responsibilities
  • Lead and develop managers across 10 or more locations.
  • Hire, develop, and hold leaders accountable.
  • Use business performance data to coach managers and improve results.
  • Support studio teams and sales teams in the field.
  • Drive membership growth, retention, sales, labor management, and profitability.
  • Protect and strengthen the New York Pilates brand and member experience.

About the company

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New York Pilates

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Website

New York Pilates runs fitness studios in NYC and the Hamptons that offer group reformer Pilates classes with a high-energy, fashion-forward vibe. Classes combine classic reformer Pilates techniques with dynamic music and a strong sense of community, aiming to attract a younger, active crowd. The core offering is a variety of classes and membership packages (including unlimited plans), plus drop-ins and new-client offers. In addition to in-person workouts, the company offers an online instructor-certification program, allowing people to become certified Pilates instructors remotely. What sets New York Pilates apart is its emphasis on speed, energy, and community—paired with a signature class line like Abs Arms Ass™ and a brand that attracts media attention and celebrities. The company’s goal is to grow its studio footprint and community of practitioners while making Pilates more fitness-oriented and accessible through memberships and online certification.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2013

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Simplify's Take

What believers are saying

  • Sag Harbor opened May 22, 2026, extending the Hamptons footprint before summer demand.
  • The company still rejects private equity and franchising, preserving brand control and scarcity.
  • Online certification and merchandise sales create incremental revenue beyond class-pack dependence.

What critics are saying

  • Club Pilates and Reforming Pilates are flooding New York with larger, better-capitalized rivals in 2026.
  • New York Pilates' $199 annual membership undercuts premium pricing and compresses studio economics.
  • If Sag Harbor, Williamsburg, and Upper East Side openings miss demand, fixed rent destroys returns.

What makes New York Pilates unique

  • Heather Andersen's 2013 brand blends reformer Pilates with nightclub-style energy and Abs Arms Ass.
  • New York Pilates controls eight locations across Manhattan and the Hamptons as of 2026.
  • Its 400-hour certification ties online learning to in-studio practice, deepening brand ecosystem.

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Benefits

  • Health Insurance
  • Paid Vacation
  • Professional Development Budget

Company News

Athletech News
May 22nd, 2026
New York Pilates opens Sag Harbor studio ahead of memorial day weekend.

New York Pilates opens Sag Harbor studio ahead of memorial day weekend. May 22, 2026 1/3 free articles used this month. The independently-owned Pilates brand brings its Abs Arms Ass classes east just in time for summer. The "Queen of Pilates" is adding Sag Harbor to her kingdom. New York Pilates opened its latest studio this week on Long Island's East End, arriving in the Hamptons in time for the unofficial kickoff of summer and giving locals and seasonal visitors a new home for its reformer-based programming. The Sag Harbor location marks the latest expansion for the independently owned brand, co-founded by Heather Andersen and Brion Isaacs, who have resisted private equity money and franchising while competitors race to scale. Sag Harbor's space was designed almost entirely with items sourced from Facebook Marketplace, with the team custom-building the reformer racks themselves and pulling furniture from between New York City and Montauk, keeping aligned with its vision of each studio having a unique aesthetic. The studio brings the brand's signature Abs Arms Ass class to the East End, taught by 400-hour-certified instructors. Sag Harbor joins an East End footprint that already includes studios in East Hampton, Southampton and Bridgehampton. The brand has additional New York-area expansion in the works, including a 9,000-square-foot Upper East Side studio and an upcoming Williamsburg location. The opening also introduces a new merchandise line designed by Isaacs with input from the team, made in the USA and sold exclusively at the Sag Harbor location. Pilates options are multiplying in the Hamptons fitness scene. KZ Pilates+, founded by Kevyn Zeller, is entering its third summer from its East Hampton location at 66 Newtown Lane, following the recent opening of its Upper East Side studio. The boutique brand offers semi-private, four-person classes and is introducing Restore & Radiate, a Sunday session that pairs Cadillac Pilates with a HigherDOSE PEMF mat and recovery bodywork.