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Remitly

Facilitates international money transfers for immigrants

Growth Marketing Lead - Remitly Business

Growth MarketingConfirmed live in the last 24 hours
Full-timeLondon, UK

About the Job

Requirements

  • 10+ years in growth, performance marketing, and/or product marketing in fintech, e-commerce, or payments, with demonstrated small and medium-sized business acquisition experience at scale.
  • Direct ownership of a UK and EU growth number, with the ability to discuss customer acquisition cost efficiency, retention curves, and payback-period data.
  • Experience building at least one customer acquisition engine from scratch, including explaining what compounded, what was stopped, and what could be done differently.
  • Experience scaling at least three durable acquisition channels across paid marketing, search engine optimization, partnerships, community-led marketing, or product-led growth.
  • Cross-functional experience driving shared outcomes with Product, with accountability for adoption and revenue impact.
  • Fluency with artificial intelligence as a productivity layer and a point of view on where agent workflows can change growth operations.

Responsibilities

  • Own the UK and EU customer acquisition target across marketing channels, using customer acquisition cost, lifetime value, payback period, and funnel conversion as core metrics.
  • Design and scale growth loops across the marketing funnel, including paid marketing, referrals, community, and events, and assess which efforts compound and scale.
  • Translate product capabilities and pricing advantages into a narrative positioning Remitly Business against established competitors.
  • Lead go-to-market activity for product launches, focusing on adoption and revenue impact, and drive shared outcomes with Product on product development and priorities.
  • Build and develop ideal customer profiles for the UK and EU, using customer expectations, culture, and needs to tailor and localize offers, value propositions, and supporting evidence.
  • Build and deploy artificial-intelligence agent workflows across channels for research, content production, performance reporting, and competitive monitoring; manage these agents as a team.

About the Company

Remitly

Facilitates international money transfers for immigrants

Remitly helps immigrants send money internationally by offering transfers to bank accounts, cash pickups, or mobile wallets. The service works through its website and mobile app, where users initiate transfers, compare fees, and view real-time tracking. Remitly earns money from per-transaction fees and a margin on exchange rates, and it charges customers via the transfer process. It differentiates itself by focusing on immigrant communities, offering competitive rates and fast, secure transfers, plus promotions and a user-friendly experience. Its goal is to provide affordable, transparent, and convenient remittance services worldwide while supporting the needs and financial education of immigrant communities.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Seattle, WA
Founded
2011

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