Q

Quince

Direct-to-consumer fashion and home goods retailer

Senior Manager, CRM Lifecycle + Journeys

Growth MarketingConfirmed live in the last 24 hours
Full-timeNo salary listedIn-person

About the Job

Requirements

  • At least 6 years of lifecycle or customer relationship management marketing in direct-to-consumer or ecommerce, including at least 3 years owning automated or triggered flows end to end rather than campaigns or blasts.
  • Hands-on experience building flows in Iterable or a comparable email service provider such as Braze, Klaviyo, or Salesforce Marketing Cloud.
  • Hands-on experience with a customer data platform such as Segment, mParticle, Hightouch, Census, or similar, including understanding identity resolution and data hygiene.
  • Experience building or deploying AI agents or large language model workflows in a marketing context, such as copy, segmentation, flow logic, or quality assurance; candidates without prior deployment experience may describe what they would ship in their first 90 days.
  • Proficiency in SQL and ability to self-serve in Looker, Lookr, or BigQuery without waiting for an analyst.
  • Knowledge of statistically sound A/B testing, including statistical significance and its lifecycle limitations such as sample size, primary metric selection, and novelty effects.
  • Working knowledge of UK and EU privacy law, including GDPR and PECR, consent management, and the operational impact of fingerprinting restrictions.
  • Attention to triggered-flow edge cases, including locale, currency, time zone, opt-in state, and suppression rules.
  • Ability to work daily across creative, brand, data science, technology, and US customer relationship management counterparts.

Responsibilities

  • Build, launch, and own triggered lifecycle flows for the UK, Germany, and France, including welcome, browse abandonment, cart abandonment, post-purchase, low-stock, back-in-stock, win-back, replenishment, and care-instruction flows.
  • Partner with MarTech to ship AI agents and tooling that reduce work in flow building, copy, segmentation, and quality assurance; target at least one end-to-end customer relationship management agent in production by the end of the first year and reduce flow concept-to-deployment time by 50% within 90 days.
  • Partner with the Data team to run the triggered-flow testing roadmap with statistically sound design, targeting at least six A/B tests per quarter per flow per market.
  • Build channel-cost decision logic across email, SMS, push, and in-app messaging for each flow and market.
  • Recover signal lost through fingerprinting and consent restrictions in the UK and EU by increasing app and logged-in routing for non-consenting users.
  • Stand up and run the localisation pipeline with freelance copywriters for UK English, German, and French, with localised flow content live before each market launch.
  • Partner with the technology team to maintain customer data platform quality across the UK and EU, including the data model, integrations with Iterable, Attentive, the app software development kit and site events, data hygiene, latency, and identity-resolution accuracy.

Desired Qualifications

  • Multi-market lifecycle experience, particularly in the UK and Germany or France.
  • Background in fashion or home goods.
  • App-native lifecycle experience.
  • Fluency in German or French.

About the Company

Quince

Direct-to-consumer fashion and home goods retailer

Quince is an online retailer that sells fashion and lifestyle products directly from manufacturers at affordable prices. Customers shop on its website for items like dresses, blouses, leather goods, and home essentials, and the company earns revenue from online sales while reducing costs by cutting out intermediaries. The brand differentiates itself through direct global sourcing to offer affordable luxury and by building a community of advocate customers who share experiences with #OneQuince. Its goal is to provide high-quality products at accessible prices and cultivate a loyal online community around the Quince brand.

Company size
1,001-5,000
Company stage
Series E
Total funding
$958M
Headquarters
San Francisco, CA
Founded
2018

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