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Marketbridge

Marketbridge

Data-driven marketing and sales consultancy

Account Director - PR

Full-Time
$85k - $108k/yr
Mid
Bachelor's
Remote in USA
Remote

Must work Eastern Time (ET) hours.

No H1B Sponsorship

About the job

Requirements
  • A minimum of 4-5 years of public relations experience in an agency or corporate environment.
  • Previous technology public relations experience is required, with business-to-business technology experience preferred.
  • A bachelor's degree in communications, journalism, or an adjacent field is required.
  • Comfort working in a client-facing role and leading client status calls and thought-leadership brainstorms is required.
  • A solid record of securing Tier 1 and trade earned-media coverage for the technology sector is required.
  • Writing samples must demonstrate extensive experience drafting press releases, bylines, and other relevant written content.
  • Experience creating, editing, and developing communications materials, including brand messaging, press releases, external talking points, frequently asked questions, reporting materials, and pitches, is required.
  • Ability to manage shifting priorities and deadlines is required.
  • Experience leading speaking and awards programs for broader client visibility is required.
  • Excellent writing, editing, and proofreading skills are required.
  • Understanding of the broader technology landscape and ability to develop proactive pitch angles and strategy are required.
  • Ability to monitor, track, and meet agreed-upon client key performance indicators through reporting tools such as MuckRack is required.
  • Eligibility to work in the United States without visa sponsorship is required.
Responsibilities
  • Manage day-to-day execution across five to six accounts, serve as strategic account lead for at least two accounts, and support other account leads to align programs with client goals and deliver results.
  • Ensure all programs run smoothly and proactively communicate with vice presidents about account health, team performance, and program performance.
  • Develop draft plans for major public relations campaigns, including company launches and funding announcements.
  • Direct teams toward national and business press opportunities that support client growth strategies, build executive visibility, and execute top-tier earned-media relations.
  • Develop media strategies and secure top-tier coverage, including at least two new opportunities per client each month and one broadcast opportunity per client each quarter.
  • Ensure high-level materials, including bylines and press releases, are brand-compliant, legally sound, and aligned with tone and messaging.
  • Lead client calls by focusing on new media and campaign ideas, drawing out insights, and ensuring team participation.
  • Partner with vice presidents to manage client expectations and set strategic objectives, monitor account health, anticipate risks, and adjust public relations strategy to retain relationships and deliver consistent value.
  • Mentor and manage team members at the Manager and Senior Account Executive levels and oversee at least one direct report when applicable, including performance reviews, monthly check-ins, and staffing considerations.
  • Build flexible team structures that accommodate each client's communication preferences and internal operating style.
  • Contribute to new business efforts with client examples, slide content, media wins, and performance data for pitches, and identify upsell and cross-sell opportunities within existing accounts.
  • Attend two local industry or networking events annually when applicable and contribute to talent-pipeline or recruiting initiatives as needed.
Desired Qualifications
  • Business-to-business technology public relations experience is preferred.
  • Experience with public relations tools such as Cision, MuckRack, BusinessWire, and HARO is a plus.

About the company

MarketBridge is a consultancy focused on data-driven marketing and sales strategies for subscription-based and dynamic markets. It helps clients grow by combining analytics, customer insights, and strategic planning to bridge strategy and execution. The company works through tailored project-based engagements and long-term partnerships, acting as an extension of clients’ teams to analyze, design, build, and optimize go-to-market strategies. Core offerings include sales enablement, marketing effectiveness, and strategic agility, all backed by a scientific approach to data and analytics. With more than 25 years in business, MarketBridge differentiates itself through its hands-on, metrics-driven methodology and deep experience helping enterprises and mid-sized firms improve performance and achieve measurable growth. The goal is to deliver actionable insights and precise execution that drive sustained growth for clients.

Company Size

201-500

Company Stage

Debt Financing

Total Funding

$8M

Headquarters

Bethesda, Maryland

Founded

2000

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Simplify's Take

What believers are saying

  • Marketbridge ranked top independent global B2B agency in August 2026.
  • Gross income rose 19% while Europe doubled after Revere's October 2025 acquisition.
  • Patrick Knight and Gina Larson add finance and people muscle for expansion.

What critics are saying

  • Integrating April Six, Revere, and legacy brands strains culture through 2026.
  • Headcount rose 41%; utilization pressure can compress margins if growth slows.
  • A single-brand strategy risks client confusion and talent churn during rebranding.

What makes Marketbridge unique

  • Marketbridge combines consulting, analytics, creative, and activation under one banner.
  • April Six and Revere joined in 2025, consolidating European delivery into Marketbridge.
  • Its ABX-led B2B model won LG Electronics USA in February 2026.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

Paid Vacation

Paid Holidays

Paid Sick Leave

Parental Leave

Mentor Program

Employee Referral Bonus

Professional Development Budget

Phone/Internet Stipend

Wellness Program

Life Insurance

Disability Insurance

Company News

Yahoo Finance
Sep 8th, 2026
Marketbridge appoints Patrick Knight as CFO and Gina Larson as CPO to drive global expansion

Marketbridge has appointed Patrick Knight as Chief Financial Officer and Gina Larson as Chief People Officer to support its global expansion. The B2B marketing services company aims to challenge traditional agency and consulting models through a connected approach to growth. Knight brings over 25 years of international finance and operational leadership across media, technology and professional services. His experience spans the UK, US, Europe and Asia Pacific, including work with private equity and venture-backed businesses. Larson has more than 20 years of global people and organisational leadership experience across founder-led, private equity-backed and Fortune 500 companies. She is an ICF-certified executive coach with expertise in workforce transformation and organisational design. The appointments form part of Marketbridge's strategy to build leadership capabilities for scaling its platform.

Yahoo Finance
Aug 24th, 2026
Marketbridge tops global B2B agency rankings with 19% income growth and 41% headcount expansion

Marketbridge has been named the top-ranked, fastest-growing independent global B2B agency in The B2B Marketing Global Agencies Benchmarking Report 2026. The Bethesda-based firm was evaluated alongside fourteen global B2B agencies based on global gross income and worldwide headcount. The recognition follows significant expansion for Marketbridge. The company grew its gross income by 19% whilst expanding its team by 41%. Earlier this year, it was also ranked the number one brand agency and number one demand agency in the US by B2B Marketing. In February, Marketbridge was named agency of record for LG Electronics USA's Commercial Display and IT Solutions division. In April, Demandbase named it their inaugural Premier+ partner.

Yahoo Finance
Apr 15th, 2026
Marketbridge names Fiona McKenzie president of Europe as Fiona Shepherd steps down

Marketbridge has appointed Fiona McKenzie as president of its European operations. McKenzie, who has worked within Marketbridge for seven months, will lead the next phase of growth and integration across the region. The appointment follows the departure of Fiona Shepherd, who stepped down after building April Six and establishing the foundation of Marketbridge Europe. Shepherd will remain a shareholder and supporter of the company. McKenzie will oversee the integration of Marketbridge's consulting, analytics and agency services across Europe. CEO Bob Ray said her ability to align strategy, data, creative and activation into a unified growth engine will be critical for the company's European expansion. McKenzie previously partnered with leadership across the business to deepen integration and align capabilities.

Business Wire
Oct 7th, 2025
Marketbridge Doubles Footprint in Europe With Acquisition of B2B Tech Marketing Agency Revere

Revere, the multi-award-winning UK-based B2B technology marketing agency, has been acquired by Marketbridge, a leading integrated growth consulting and marke...

Business Wire
Jan 3rd, 2025
Marketbridge Acquires April Six to Scale Growth Consulting and Marketing Services Globally

Marketbridge, a leading integrated growth consulting and marketing firm, today announced the acquisition of April Six, a specialist agency with operat