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Brain Effect

Nutritional supplements for mental performance

Influencer Marketing Intern

Internship
No salary listed
Berlin, Germany
HybridTwo fixed office days per week are required; relocation to Berlin is supported by eligibility, but no explicit support is stated.
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • The candidate must be familiar with social media, especially Instagram and TikTok, and have a good sense of creators, content, and current trends.
  • The candidate must work in a structured, reliable, and detail-oriented manner and keep track of multiple parallel tasks.
  • The candidate must enjoy research and sourcing and be able to assess which creators and content fit a brand.
  • The candidate must be proactive, curious, willing to learn, comfortable communicating, and willing to approach new creators.
  • The candidate must have basic proficiency in Google Sheets or Microsoft Excel and be able to interpret basic social media and performance metrics.
  • The candidate must speak German at a native level and have good English skills.
  • The candidate must be based in Berlin or willing to relocate to Berlin.
Responsibilities
  • Research creators for different campaigns, products, and niches and continuously expand the influencer pipeline.
  • Support outreach to new influencers and communication and support of existing creators.
  • Support the operational execution of influencer campaigns, including product samples, briefings, and coordination of individual campaign activities.
  • Maintain creator data and pipeline status and support preparation of relevant campaign and performance data.
  • Monitor current social media trends and competitors and support product launches, campaigns, and influencer events.
  • Independently take ownership of clearly defined small creator activations as experience grows and contribute original ideas.
Desired Qualifications
  • Initial experience in influencer marketing, social media, or marketing.

About the company

BrainEffect designs nutritional supplements and functional foods to support mental and physical performance. Its products use science-backed formulations with natural ingredients across vitamins, minerals, prebiotics, probiotics, collagen, and proteins, with core items like FOCUS, SLEEP, and DAILY GUT that target sleep, gut health, focus, energy, and recovery. The brand sells online and through a broad retail network of 2,500+ stores including dm, Budni, and Amazon, and remains independently led by founder Fabian Foelsch after Schwabe Group’s investment and a two-thirds stake, combining Schwabe’s research capabilities with BrainEffect’s digital reach. The goal is to expand internationally with reliable, natural products that help people optimize mental performance and well-being in daily life and sports.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Berlin, Germany

Founded

2015

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Simplify's Take

What believers are saying

  • March 2025 majority acquisition gives BrainEffect deeper capital, distribution, and research resources.
  • 2026 hiring for CMO and influencer roles signals active growth in DACH and France.
  • Existing jobs pages and B2B pages show ongoing expansion, not distress-driven retrenchment.

What critics are saying

  • Schwabe plans a full takeover, risking founder control and BrainEffect's independent culture.
  • Supplement brands face brutal commoditization; Amazon and dm squeeze pricing, margins, and loyalty.
  • Tighter EU health-claim scrutiny can cripple marketing and force reformulations within months.

What makes Brain Effect unique

  • Fabian Foelsch built BrainEffect around sleep, focus, and gut-health formulations since 2016.
  • Schwabe Group owns two-thirds since March 17, 2025, adding pharma-grade credibility.
  • BrainEffect combines DTC e-commerce with 2,500 retail locations across Germany, Austria, Switzerland, and France.

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Benefits

  • Hybrid Work Options
  • Flexible Work Hours
  • 401(k) Company Match
  • Mental Health Support
  • Employee Discounts

Growth & Insights and Company News

Headcount

6 month growth

4%

1 year growth

1%

2 year growth

1%
Startbase
Mar 17th, 2025
Schwabe Group acquires majority stake in Braineffect

Karlsruhe, March 17, 2024 - The Schwabe Group, provider of natural health solutions, is acquiring a majority stake in the startup Braineffect and plans to take over the company completely in the medium term.

Startbase
Mar 15th, 2025
Schwabe Group Acquires Braineffect Majority Stake

The Schwabe Group has acquired a majority stake in Braineffect, a Berlin-based dietary supplements brand, with plans for full acquisition. Braineffect will remain under founder Fabian Foelsch's leadership. The acquisition aligns with Schwabe's strategy to expand its digital health presence and direct-to-consumer approach. Braineffect, known for products like FOCUS and SLEEP, will focus on innovation and international growth, leveraging Schwabe's resources.

Spotfolio
Dec 7th, 2020
FoodTech: Osborne Clarke hat die Schwabe Gruppe bei einem Series-A Investment in BRAINEFFECT beraten

Berlin, 7. November 2020. Die internationale Wirtschaftskanzlei Osborne Clarke hat die Schwabe Gruppe bei einem Series-A Investment in BRAINEFFECT beraten. BRAINEFFECT will mit dem Kapital Innovation im Bereich Mind Nutrition & Brainfood weiter vorantreiben. Das neu eingeworbene Wachstumskapital soll vor allem für die Expansion innerhalb Europas, für eine Ausweitung des innovativen Produktportfolios und die Besetzung...

Der Brutkasten
Feb 28th, 2020
Bodyhacker Patrick Kramer: „Wir werden allmählich zu einem FinTech.“

Patrick Kramer ist ein Bodyhacker, der selbst mehrere Implantate im Körper trägt. Im Gespräch mit dem brutkasten erklärt er das Potenzial für Biohacking-Startups.