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The Hoffman Agency

Global communications and content marketing agency

HR Business Partner

HR Generalist & Employee RelationsConfirmed live in the last 24 hours
Full-timeSeoul, South KoreaNo salary listedHybrid

About the Job

Requirements

  • Six to ten years of experience in a similar role; candidates with more relevant experience may be considered for Senior HR Manager.
  • Fluency in spoken and written Korean and English.
  • Experience in an office management capacity.
  • Ability to negotiate effectively.
  • Strong interpersonal and communication skills.
  • Good planning and organizational skills.
  • Proactive approach to handling business changes.
  • Open-mindedness and willingness to learn the inner workings of a public relations and digital agency.
  • Professional appearance and manner.

Responsibilities

  • Act as a trusted HR advisor to the Korea General Manager and leadership team, providing professional HR guidance aligned with Hoffman’s business strategy.
  • Develop and implement people strategies supporting business growth, workforce planning, and organizational effectiveness.
  • Analyze HR metrics and trends and provide insights and recommendations to local and regional leadership.
  • Partner with the Talent Acquisition team and hiring managers to identify workforce needs and deliver recruitment strategies.
  • Support regional talent management programs, including succession planning, leadership development, performance management, and learning initiatives.
  • Strengthen the employer brand in Korea to attract and retain talent in the public relations and digital agency landscape.
  • Manage the employee lifecycle from onboarding to offboarding and ensure a positive, consistent employee experience.
  • Handle employee relations matters, including grievances and conflict resolution, fairly, confidentially, and in compliance with requirements.
  • Drive employee engagement initiatives, including surveys, feedback mechanisms, and recognition programs.
  • Oversee implementation and administration of compensation and benefits programs in Korea, ensuring market competitiveness and internal equity.
  • Support performance reviews, salary structures, incentive programs, and employee benefits with regional People & Culture teams and external vendors.
  • Ensure compliance with Korean labor laws, employment regulations, and internal policies; monitor legislative changes and update HR practices as needed.
  • Partner with local consultants and advisors on employment-related legal matters and risk mitigation.
  • Maintain global HR systems and ensure data accuracy, confidentiality, and compliance with data privacy requirements.
  • Collect, analyze, and report headcount, turnover, recruitment effectiveness, and engagement metrics to regional stakeholders.
  • Provide guidance and support to HR and administrative resources in Korea.
  • Collaborate with regional People & Culture and Operations teams on cross-training, knowledge sharing, and operational continuity across Asia Pacific.
  • Provide general guidance to other Asia Pacific Operations team members as needed and ensure cross-training in office administration.
  • Maintain a presentable office environment consistent with Hoffman’s style and suitable for attracting candidates and hosting clients.
  • Liaise with IT and accounting to maintain a comfortable and productive working environment.
  • Work with the General Manager and HR Business Partner team to explore products and services and leverage the global Operations team’s knowledge and ideas.
  • Understand Hoffman’s business objectives and its clients’ needs.

About the Company

The Hoffman Agency

Global communications and content marketing agency

The Hoffman Agency provides communications services including digital content marketing, thought leadership, and traditional PR to help brands stand out and support sales. It creates storytelling-driven campaigns and content, and runs workshops for executives and teams to build internal storytelling capability. It operates globally across Asia, Europe, and the United States, coordinating multi-country campaigns to maintain cohesive messaging across markets. Its cross-border, collaborative approach uses cross-region thinking and content to deliver integrated campaigns, with a focus on storytelling that resonates with journalists and audiences and drives media interest and sales impact.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
San Jose, CA
Founded
1987

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