L

Lely

Dairy automation and robotic milking systems

Commercial Product Specialist Digital

Sales OperationsPosted on Nov 13
Full-timeNo salary listedHybrid

About the Job

Requirements

  • An interest in digital solutions, technology, and data-driven farming.
  • Ability to explain complex topics clearly, practically, and engagingly.
  • Comfort presenting, training, and coaching different audiences.
  • Ability to understand customer needs and translate them into commercial actions.
  • Ability to work proactively and take ownership from idea through execution.
  • Ability to build relationships and collaborate across teams and countries.
  • Ability to work in an organized and curious manner in a changing environment.
  • Confident communication in English.
  • Willingness to travel within the Cluster to support Lely Centers, customers, and events.

Responsibilities

  • Drive commercial adoption of Lely’s digital solutions and support development of commercial opportunities.
  • Train and coach Lely Center sales teams on products, propositions, and commercial tools to support their ability to sell digital propositions.
  • Translate digital features and technology into relevant farmer benefits and compelling commercial stories.
  • Support customer meetings, events, demonstrations, local campaigns, and other commercial activities.
  • Develop sales materials and presentations with Marketing.
  • Monitor market developments, customer needs, and competing solutions, and bring feedback from farmers and Lely Centers into the wider organization.
  • Support product validations, New Product Introductions, and market launches.
  • Improve sales-funnel quality and reliability through active cooperation with sales teams.
  • Work closely with Proposition Management, Account Management, Marketing, Farm Management Support, Technical Service Support, Lely Centers, and international colleagues.

Desired Qualifications

  • Experience in agriculture, dairy farming, digital solutions, product management, or B2B sales; a combination of these areas is especially valuable.

About the Company

Lely

Dairy automation and robotic milking systems

Lely develops dairy automation and robotics to ease farming labor. Its products include robotic milking systems (Astronaut), automated feeding systems, and barn cleaning technology. The Astronaut robotic milking system allows cows to choose when to be milked, using sensors and automation to milk cows without human intervention, while automated feeding optimizes rations and feeding schedules. Lely distinguishes itself by being privately held and family-owned, with a strong long-term R&D focus, evident in over 1,600 active patents and a history of investing in technology rather than short-term profits. After focusing on dairy automation (and divesting its forage division in 2017), the company operates in more than 50 countries and aims to create a sustainable and profitable future for farmers through dependable, technology-driven solutions.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Tavistock, United Kingdom
Founded
1948

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