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Sunnyside Presbyterian Home

Nonprofit Life Plan Community operator

Marketing Move-In Coordinator

Full-Time
No salary listed
Mid
Bachelor's
Harrisonburg, VA, USA
In PersonRequires driving a personal vehicle for tours and off-campus functions; mileage reimbursement is provided.
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • Education or experience equivalent to a bachelor's degree in marketing or a related field is preferred.
  • One or more years of experience in a marketing team environment with interior design and/or construction or renovation proficiency is preferred.
  • Effective human relations skills and a desire to work with the senior population are required.
  • Strong attention to detail, multitasking ability, and proven organizational skills are required.
  • Leadership skills and a self-starting, goal-oriented approach are required.
  • Ability to work with confidential information and maintain its integrity in compliance with the Health Insurance Portability and Accountability Act is required.
  • Ability to process information accurately, make appropriate decisions, and take appropriate action based on available information is required.
  • Proven written and verbal communication skills, including service-oriented telephone etiquette, are required.
  • Ability to operate a personal computer, printer, copy machines, and other general office equipment is required.
  • Proficiency with Microsoft Office, including Word, Excel, Publisher, and PowerPoint, is required.
  • A current Virginia driver's license meeting Sunnyside's driver eligibility requirements is required, along with willingness to use a personal vehicle for tours and off-campus functions.
  • Excellent customer service skills and a hospitality-oriented approach to engaging with all individuals are required.
  • Ability to work outdoors in various weather conditions, lift, carry, push, or otherwise manipulate equipment and office materials weighing up to 25 pounds, walk and stand for extended periods, drive an automobile, and climb stairs is required.
Responsibilities
  • Communicate and engage directly with depositors and their families, staff, and contractors responsible for delivering and modifying residences.
  • Implement programs associated with depositor retention during the reservation and sales process.
  • Assist with marketing plans and coordinate marketing events and team meetings.
  • Assist depositors and future residents with residence options using step-by-step worksheets.
  • Guide depositors through paint, carpet, cabinet, and custom-option selections by providing suggestions, examples, and samples.
  • Create and maintain modification sheets for each renovation and coordinate with the Director of Buildings and Grounds and subcontractors to verify features, pricing, and timely completion.
  • Record, approve, finalize, and obtain signatures and payment for selections and modifications, and forward invoices for custom selections before refurbishment begins.
  • Maintain accurate records and upgrade-cost spreadsheets documenting resident choices.
  • Inspect residences regularly to confirm that selections and customizations are implemented as planned.
  • Support the move-in process by coordinating with maintenance, housekeeping, and dining, and follow the 1, 2, 3 punch follow-up process.
  • Conduct final walk-throughs, develop punch lists, and ensure corrections are completed before move-in.
  • Stage units for marketing, including Staycation residences, and restock and organize Staycation items and furniture.
  • Provide administrative support for internal campus moves in collaboration with the Marketing Director and Assistant.
  • Report weekly and monthly statistics, including Modification Meeting Reports, Upcoming Move-Ins, Selection Guidelines, and year-end move-in data.
  • Use time, materials, and other resources responsibly.
  • Perform other duties as assigned.
Desired Qualifications
  • Experience in a marketing team environment with interior design and/or construction or renovation proficiency is preferred.
  • Experience with database management is preferred.

About the company

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Sunnyside Presbyterian Home

View

Sunnyside Communities operates Life Plan Communities in Virginia, with three campuses in Harrisonburg, Martinsville, and Waynesboro. It provides a full continuum of care, including independent living, assisted living, memory care, and skilled nursing, with an entrance fee and ongoing monthly fees for predictable healthcare costs. Residents can move between care levels within the same campus, preserving continuity and community, in a faith-based Presbyterian nonprofit model. The goal is to offer integrated, faith-aligned senior living that supports changing needs on the same campus while maintaining stability, dignity, and community.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

1912

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Simplify's Take

What believers are saying

  • Sunnyside won 2026 Best of the Valley gold for retirement and memory care.
  • Staffing improved since 2023, and 2025 turnover and retention strengthened.
  • The 2025 strategic plan targets growth, wellness programming, and campus improvements.

What critics are saying

  • Virginia staffing shortages still pressure consistency; 2025 strategy depends on younger hires.
  • Higher-acuity residents raise clinical complexity and liability exposure across Sunnyside's three campuses.
  • If entrance-fee demand weakens, the nonprofit's expansion plans stall and capital flexibility erodes.

What makes Sunnyside Presbyterian Home unique

  • Sunnyside Communities operates three Virginia Life Plan campuses with Christian, nonprofit continuity.
  • Josh Lyons launched an administrator-in-training program in 2025 for higher-acuity senior care.
  • Sunnyside combines independent living, memory care, skilled nursing, rehab, and home health.

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Benefits

Personal Leave

Paid Sick Leave

Paid Vacation Leave

Paid Holidays

Health Insurance

Health Savings Account/Flexible Spending Account

Flexible Spending Account

401(k) Plan with Company Match

Company Paid Life Insurance

Company Paid Short-term Disability Insurance

Company Paid Long-term Disability Insurance

Tuition Reimbursement

Uniform Reimbursement

License Reimbursement

Wellness Program

Supplemental Life, Accident & Cancer Insurance

Employee Assistance Program

Company News

Sunnyside Communities
Sep 1st, 2026
Matt Fredericks featured as Senior Dining Association "member on the Move"

Matt Fredericks featured as Senior Dining Association "member on the Move" Congratulations to Matt Fredericks, Director of Culinary Experience for Sunnyside Communities, who was recently featured by the Senior Dining Association as its "Member on the Move." The feature highlights Matt's career journey, leadership philosophy and expanded role supporting dining operations across Sunnyside, King's Grant and Summit Square. It also recognizes his commitment to developing team members, strengthening culinary operations and creating meaningful dining experiences that support resident wellness, connection and quality of life. Matt joined Sunnyside Communities in 2021 and has continued to grow as a leader within the organization. In his new corporate role, he is helping strengthen dining and hospitality across all three communities while supporting each campus and its unique culture. Sunnyside Communities is proud to see Matt and his leadership recognized by the Senior Dining Association and grateful for the experience, creativity and passion he brings to Sunnyside Communities. Read the entire article here: seniordining.org/senior-dining-news/f/member-on-the-move-matthew-fredericks