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WPP Media

AI-native global media services network

Medior Search Engine Advertising Specialist

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • HBO/WO-level education or equivalent working and thinking level.
  • At least 3 years of work experience in SEA, Search, or Performance Marketing.
  • Strong analytical ability to derive insights from data and optimize campaign performance.
  • Ability to work independently and take ownership of the role.
  • Result-oriented and proactive approach.
  • Interest in online marketing, digital media, and data.
  • Fluent spoken and written Dutch.
  • Must live in the Netherlands.

Responsibilities

  • Develop, implement, analyze, optimize, and execute large-scale Search Engine Advertising campaigns across platforms including Google Ads and Microsoft Advertising.
  • Analyze data and trends to improve campaign performance, identify client needs, translate them into appropriate key performance indicators, and provide campaigns with the right data.
  • Share expertise with team members and contribute to thought leadership in Search Engine Advertising.
  • Develop ideas and experiments to improve results, including exploring artificial intelligence-driven optimizations in Search Engine Advertising.
  • Apply artificial intelligence to make work more efficient through automation.
  • Communicate a Total Search perspective to clients.
  • Advise clients strategically and take a leading role in client discussions.
  • Work with colleagues, clients, and partners such as Google.

Desired Qualifications

  • Affinity with artificial intelligence and automation in digital marketing.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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