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Later

Social media management and influencer marketing

Senior Analyst - Client Analytics

Data Analysis +1Confirmed live in the last 24 hours
Full-timeBoston, MA, USA$100k - $120k

About the Job

Requirements

  • At least 3 years of experience in social media and content performance campaign reporting and insights, including direct client-facing or stakeholder-presentation experience.
  • Strong SQL skills and hands-on experience with dbt or a similar data modeling tool.
  • Experience building account-level or client-facing reporting, rather than only internal dashboards.
  • Strong presentation skills and comfort communicating data-driven findings to executives and non-technical stakeholders.
  • Ability to translate complex data into clear, business-relevant recommendations.
  • Comfort working directly with external clients and internal cross-functional teams.
  • Experience with business intelligence or visualization tools such as Domo, Looker, or similar tools.

Responsibilities

  • Own account-level reporting for Enterprise Brand customers, connecting campaign performance to business outcomes.
  • Analyze creator- and content-level performance to identify creative themes, formats, hooks, storytelling approaches, and creator attributes driving results, and translate findings into actionable recommendations for future influencer campaigns.
  • Build and present data-driven narratives for client meetings, including quarterly business reviews and executive reviews.
  • Develop hypotheses and design analyses that answer the questions Enterprise Brands care about.
  • Partner with Client Success and Services to define value delivered for each account and report against it consistently.
  • Build and maintain data models using dbt and BigQuery to support scalable, repeatable client reporting, leveraging artificial intelligence solutions for efficient and consistent delivery.
  • Create reusable data assets and standardized metrics definitions to keep account reporting consistent across the client base.
  • Implement data quality checks to ensure client-facing numbers are accurate.
  • Work with data engineering and product teams to optimize the pipelines that feed client-facing dashboards.
  • Conduct deep-dive analyses on campaign performance, audience behavior, and market trends for assigned accounts.
  • Translate complex data into business-relevant insights for technical and non-technical audiences.
  • Present findings and recommendations directly to client stakeholders and internal senior leadership.
  • Identify patterns across campaigns and build repeatable frameworks, best practices, and assets that improve insight quality across the client portfolio.

About the Company

Later

Social media management and influencer marketing

Later provides a suite of social media tools for marketers, brands, and influencers, including social media management, influencer campaign automation, and a multi-destination bio link. Its products work together: Later Social Media Management plans and analyzes posts; Later Influence automates influencer outreach and tracks real-time ROI; Later Link in Bio routes traffic from a single profile link to multiple destinations, all via subscription plans. By combining these tools in one platform and offering expert services for large brands, Later differentiates itself from single-solution competitors and aims to deliver measurable returns from social activity. The company's goal is to help marketers generate predictable, data-driven results from social media and build the first Social Revenue platform.

Company size
1,001-5,000
Company stage
Seed
Total funding
$3.8M
Headquarters
Vancouver, Canada
Founded
2014

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