T

The Very Group

Online retail with flexible payments

Lead Solutions Architect - Customer

Enterprise ApplicationsPosted on Nov 9
Full-timeLiverpool, UKNo salary listed

About the Job

Requirements

  • Significant experience as a Solution, Domain or Enterprise Architect in a complex digital organisation.
  • Strong understanding of the complete customer lifecycle and the technology capabilities supporting acquisition, engagement, conversion, retention, loyalty, communications and service.
  • Experience with customer journey mapping, customer 360, customer identity and profile management, consent, omnichannel engagement and customer experience measurement.
  • Deep knowledge of marketing technology, including CRM, campaign management, automation, segmentation, audience management, attribution, content management and digital asset management.
  • Understanding of digital advertising, retail media networks, programmatic advertising, audience activation, ad measurement and marketing effectiveness modelling.
  • Strong knowledge of customer data modelling, customer data platforms, data products, data governance, real-time data and event-driven architecture.
  • Experience integrating AI and machine learning capabilities such as recommendation engines, next-best-action, propensity models and AI-enabled personalisation.
  • Strong command of enterprise architecture practices, including capability modelling, domain boundaries, APIs, cloud architecture, integration patterns, roadmaps, standards and governance.
  • Commercial acumen, including customer economics, customer lifetime value, marketing return on investment, business case development, vendor assessment, benefits realisation and investment prioritisation.
  • Ability to influence senior leaders, resolve competing priorities and communicate architecture decisions in clear business language.
  • Customer-focused and innovation-led approach, balanced with practical governance, privacy, security and responsible AI considerations.

Responsibilities

  • Define and own the target architecture, technology strategy, capability model and roadmap for the Customer Domain.
  • Translate customer and commercial strategy into architectural direction, investment priorities and delivery guardrails.
  • Shape capabilities across acquisition, engagement, conversion, retention, loyalty, communications, personalisation and measurement.
  • Set direction for customer identity, profiles, consent, customer data platforms, CRM, decisioning and omnichannel engagement.
  • Guide architecture for marketing technology, campaign management, automation, segmentation, audience activation, content and digital asset management.
  • Shape digital advertising and retail media capabilities, including programmatic activation, attribution and marketing effectiveness measurement.
  • Define how real-time data, event-driven architecture, analytics, experimentation, recommendation engines and next-best-action models support customer outcomes.
  • Ensure customer, marketing, data, AI and technology capabilities operate as a connected, reusable ecosystem rather than isolated point solutions.
  • Guide adoption of APIs, cloud services and modern integration patterns that improve scalability, interoperability, agility and resilience.
  • Lead architecture governance and decision records, ensuring solutions align with enterprise standards, data governance, privacy and responsible AI expectations.
  • Lead vendor evaluations, business case development and strategic technology investment decisions, focusing on platform reuse and reducing duplication.
  • Advise senior stakeholders, connecting architecture decisions to conversion, acquisition cost, retention, loyalty, marketing efficiency and revenue growth.

Desired Qualifications

  • Experience with Customer Data Platforms, customer 360 and identity resolution.
  • Experience with personalisation, experimentation, customer decisioning and next-best-action.
  • Experience with CRM, customer communications, campaign management and marketing automation.
  • Experience with customer identity, profile, consent and privacy management.
  • Experience with digital advertising, AdTech, retail media and audience activation.
  • Experience with marketing attribution, customer analytics, measurement and marketing effectiveness modelling.
  • Experience with real-time data, event streaming, data products and data mesh concepts.
  • Experience with AI-enabled customer engagement, recommendation engines and predictive modelling.
  • Experience with content management, digital asset management and omnichannel engagement.
  • Experience with architecture strategy, capability modelling, domain architecture, APIs and integration governance.
  • Experience shaping customer, marketing, data, AI or advanced analytics transformations.
  • Experience leading vendor selection, commercial evaluation and platform rationalisation.
  • Knowledge of Retail, eCommerce, Financial Services or another highly regulated customer-centric environment.
  • Experience with platforms such as AWS, Zeta, Movable Ink, Tealium, Segment or the Google advertising technology ecosystem.
  • Relevant architecture qualifications, such as TOGAF, BCS architecture credentials, SAFe or equivalent practical experience.

About the Company

The Very Group

Online retail with flexible payments

The Very Group is a digital retailer that runs a family of online brands serving more than 4.5 million customers. It sells a wide range of products—from fashion to electronics—through its online platforms and earns revenue from direct product sales plus its financial services. The core product is the online shopping experience, enhanced by flexible payment options that let customers pay over time. Unlike other e-commerce players that only sell goods, The Very Group integrates consumer credit and payments into its shopping journey, making purchases more affordable. The company emphasizes ongoing innovation and a strong focus on customer experience to improve its platforms and services. It also pursues social responsibility, including mentoring LGBTQ refugees and developing early talent into future leaders. Overall, its goal is to make a broad assortment of products easily accessible and affordable online while building a trusted brand and responsible business practices.

Company size
1,001-5,000
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$165M
Headquarters
Liverpool, United Kingdom
Founded
2003

Recently Posted Jobs

Explore more opportunities at The Very Group

See more jobs