B

Brunswick

Marine propulsion systems and boat manufacturing

Business Development Manager

Field SalesConfirmed live in the last 24 hours
Full-timeRemote

About the Job

Requirements

  • A Bachelor's Degree in Business Management, Marketing, or equivalent is required.
  • At least 3 to 5 years of related business work experience within the marine industry, recreational industry, or in sales, business, or marketing is preferred.
  • Strong verbal and written communication skills and the ability to communicate effectively cross-functionally are required.
  • Proficiency in Microsoft Office applications, including Microsoft Word, Microsoft Excel, and Microsoft PowerPoint, Internet/Intranet, and customer relationship management skills is required.
  • A valid driver's license and ability to travel at least 60% overnight are required.

Responsibilities

  • Manage and grow the entire Mercury Marine dealer network within the sales zone by building relationships with dealers, original equipment manufacturers, and customers, and developing strategic territory growth plans.
  • Coach, consult, develop, and grow sales volume, market share, and profitability to meet Mercury Marine objectives.
  • Develop a strategy to service existing accounts and develop new business.
  • Monitor weekly reports and take action as needed, including dealer calls, dealer visits, physical inventory checks, and other tactical activities.
  • Work in national, regional, and local boat shows; attend sales meetings; use computer and customer relationship management tools; and generally manage customer accounts.
  • Act as the principal selling agent for Mercury Marine within the assigned sales territory and achieve established short- and long-range sales goals and objectives.
  • Ensure sales and marketing activities within the territory comply with Mercury corporate policies and procedures.
  • Develop and maintain strong working relationships with existing Mercury Marine dealers, boat sales representatives, and prospective new dealers.
  • Develop Mercury dealers over the long term by coaching, managing, and consulting with them and growing sales against specific, measurable objectives.
  • Serve as an internal and external expert on customer, prospective, competitive, and market intelligence information, representing the company's eyes and ears.
  • Use data to discover opportunities and discuss findings with dealers to help them recognize those opportunities.
  • Listen, mediate, and negotiate skillfully while accomplishing goals and protecting company interests.
  • Exceed sales and market share goals and grow market share.
  • Develop sales strategies, techniques, tactics, and product knowledge training based on customer feedback and the market environment; present key selling points, features, and benefits while exceeding customer needs and expectations.
  • Travel to multiple Mercury dealers' sales and service locations within the assigned territory; at least 60% overnight travel is required, with more overnight travel during peak season.
  • Communicate customer requirements and request support from other departments as needed to achieve objectives.
  • Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
  • Attend Mercury-sponsored events, boat shows, open houses, and dealer events, including occasional weekend events.

Desired Qualifications

  • Strong data analysis and computer skills, including the ability to understand and analyze data and trends; a metrics-driven approach.
  • A practical business sense and strong strategic and tactical problem-solving ability.
  • A high sense of urgency, low ego with high confidence, and credibility to persuade when faced with resistance.

About the Company

Brunswick

Marine propulsion systems and boat manufacturing

Brunswick designs, manufactures, and markets recreational marine products, including propulsion systems, parts and accessories, and boats. Its propulsion lines power boats with outboard, sterndrive, and inboard engines, while the Parts & Accessories segment provides engine parts, electrical items, and other marine and non-marine gear, and its Boats segment offers fiberglass and aluminum boats for fishing, cruising, and more. The company differentiates itself with a broad, globally available product and service package that serves boat builders, dealers, and distributors in over 170 countries. Its goal is to be the worldwide supplier of complete marine recreation solutions, helping customers design, build, and operate boats with compatible propulsion, parts, and boats across markets.

Company size
501-1,000
Company stage
IPO
Headquarters
Mettawa, IL
Founded
1845

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