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Moloco

ML-powered ads targeting high-value users

Vice President – Product Marketing

Product MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 12 years of marketing experience, including senior product marketing leadership at an enterprise technology company.
  • Deep product marketing expertise, including fluency with product marketing frameworks, organization models, and methods for integrating product marketing into the product lifecycle; experience across a multi-product portfolio is preferred.
  • Deep knowledge of digital advertising, performance marketing, and the broader advertising ecosystem, including measurement, attribution, privacy, and supply.
  • Ability to communicate both differentiated company-level positioning and technically detailed product marketing and storytelling accurately.
  • Experience building product marketing operating models, including launch tiers, alignment rituals, and messaging standards, and shaping roadmap and launch decisions through early product-team involvement.
  • Experience building and running content and thought leadership programs end to end, including partnerships and data-driven flagship reports, and turning customer results into case studies and proof points used by sales and the market.
  • Experience designing product storytelling models that define cadence, tiers, channels, and owners, and understanding how stories move across owned, earned, and social channels.
  • Experience owning and evolving a company website as a strategic asset.
  • Ability to support GTM teams' market analysis, competitive insight, and enablement, and adapt product marketing for customer segments and geographies without fragmenting core positioning.
  • Experience building and leading a product marketing organization and developing talent.
  • Comfort and effectiveness speaking publicly at industry forums.
  • Curiosity about AI and everyday use of AI tools.
  • Ability to work effectively amid ambiguity by defining plans and maintaining progress.

Responsibilities

  • Own product naming, positioning, messaging, and enablement across product areas and at the company level.
  • Integrate product marketing into the product development lifecycle so market and customer insight informs what the company builds and how it launches products.
  • Develop product marketing processes and frameworks, including positioning alignment, launch planning, and messaging standardization.
  • Own the company's content and thought leadership strategy and execution, including content partnerships, data reports, case studies, the external product roadmap, and educational content.
  • Develop a model for product storytelling, launches, technical blog posts, and external product updates across channels, including social media.
  • Own and evolve the company website as the front door to its positioning and products.
  • Partner with GTM and product teams on market analysis, competitive analysis, and voice-of-customer insights.
  • Manage segment-based product marketing for key customer and geographic audiences.
  • Build and lead a high-performing product marketing organization and serve as a strategic voice on the marketing leadership team.
  • Speak publicly about the company's products, industry trends, and AI advertising best practices.

Desired Qualifications

  • Experience integrating product marketing across a multi-product portfolio rather than a single product line.

About the Company

Moloco

ML-powered ads targeting high-value users

Moloco provides programmatic digital advertising solutions that use machine learning and first-party data to help brands acquire and re-engage high-value users and monetize at scale. Its platform analyzes real-time signals and leverages a client’s own data to predict which users will convert, then serves and optimizes ads to meet specific advertiser goals across budgets, campaigns, and geographies. Unlike many competitors, Moloco focuses on delivering outcomes for any advertiser goal and maximizing the value of every user, aiming to help businesses grow revenue and expand their customer base. The company targets performance advertising, emphasizing high-value user acquisition, user monetization, and scalable growth.

Company size
501-1,000
Company stage
Series C
Total funding
$191.6M
Headquarters
Menlo Park, CA
Founded
2013

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