Salomon makes footwear, apparel, and winter sports equipment for mountain sports as a premium lifestyle brand rooted in the French Alps. Its products combine high-quality materials and performance design to help people move in snow, on trails, and in outdoor adventures. What sets Salomon apart is its close collaboration between designers, engineers, and athletes at its Annecy Design Center, using real athlete feedback to shape the future of sports and culture rather than just following trends. The company’s goal is to shape the future of mountain sports and outdoor culture by delivering reliable, high-performance gear and creating a lifestyle around the mountains.
Company Size
1,001-5,000
Company Stage
Acquired
Total Funding
N/A
Headquarters
Épagny Metz-Tessy, France
Founded
1947
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BSTN x Salomon XT-6 "5 AM" Releases October 10th. Published on Oct 7, 2026 BSTN is working with Salomon for the first time, putting its own spin on the XT-6 with a colorway called "5 AM." The Munich retailer has worked with plenty of footwear brands over the years, and this release adds Salomon to that list. - Advertisement - The idea behind the shoe comes from the early part of the morning before the day really starts. BSTN uses different shades of blue across the upper, with darker mesh underneath lighter blue overlays. The "5 AM" name may sound familiar since Nike used the same nickname on the Kobe 10 back in 2015, though BSTN's pair takes its color inspiration from the look of the sky around dawn. Most of the added details are fairly subtle. The insoles fade from blue into orange to represent the shift from night into morning, while "Common Ground" text appears near the tongue. White zig-zag stitching on the tongue adds another small change from a standard XT-6. The BSTN x Salomon XT-6 "5 AM" releases October 10, 2026 exclusively through BSTN.
Salomon scales up Myeongdong store fivefold amidst strong tourist demand. Store is five times larger than the brand's previous 25-pyeong location. Salomon has opened a new flagship store in Seoul's Myeongdong district, expanding its retail footprint in the area nearly fivefold. The new store spans approximately 125 pyeong, up from Salomon's existing 25-pyeong location, making it one of the brand's largest stores in South Korea. Join Retail Asia community The expansion strengthens Salomon's presence in Myeongdong, where demand from international visitors has supported strong retail activity. CBRE Korea supported the expansion by identifying and securing a prime retail location in Myeongdong. Its tenant representation services covered site selection, lease negotiations, and execution of the lease agreement. It added that it will continue to support the offline expansion of domestic and international brands through market expertise, data-driven insights, and its global network.
Salomon x BSTN unveil 5 AM XT-6 collab. Salomon and European retailer BSTN have joined forces for their inaugural collaborative effort, introducing the 5 AM XT-6. The partnership marks a notable convergence between the French mountaineering brand and the Berlin-based platform known for thoughtful sneaker curation. A new alliance in trail running. The Salomon XT-6 occupies an interesting position in contemporary sneaker discourse - equally at home on technical terrain and urban surfaces. Its chunky midsole construction and aggressive tread pattern carry legitimate outdoor pedigree, yet the silhouette has found steady ground in lifestyle contexts over the past several years. This debut collaboration with BSTN reinforces that trajectory, positioning the model at the intersection of functional performance and contemporary design sensibility. Deal Available 25% OFF Salomon XT-Whisper $109 $145 Save $36 Shop This Release Salomon XT-6 Black Coffee Burro Bitter Chocolate $185 Aug 18, 2026 Design details. While specific material compositions and colorway breakdowns remain under embargo from official sources, Salomon x BSTN collaborations historically emphasize tonal palettes and intentional material contrasting. The "5 AM" nomenclature suggests a conceptual foundation - an early-morning aesthetic often aligned with minimalism, muted tones, and subtle technical touches rather than statement-making chromatics. Given BSTN's editorial approach to footwear, expect refined execution across upper construction, lacing systems, and branding placement rather than novelty for its own sake. The XT-6 itself remains defined by its dual-density midsole geometry and protective ankle collar - design signatures that require no reinvention but benefit from thoughtful material selection and finish work. This is where retail-focused collaborations typically carve distinction: not through silhouette manipulation but through considered palette work and premium material treatment. Deal Available Salomon XT-Whisper $108.75 $145.00 Save $36.25 Salomon under retail Browse Salomon items priced below retail on StockX Release information. No official release date, retail price, or launch venue has been confirmed at this stage. Announcements regarding exact availability are expected to arrive through both Salomon and BSTN channels in the coming weeks. The partnership's novelty - this marks the first time these two entities have worked in tandem - suggests careful coordination around the rollout to maximize visibility across both brands' audiences. For collectors monitoring the broader trail-runner revival, this collaboration fits logically within recent market momentum. Salomon's profile among design-conscious consumers continues its ascent, driven by both genuine technical credentials and aesthetic appeal that transcends pure outdoor utility. FAQs. When does the Salomon x BSTN 5 AM XT-6 release? No official launch date has been announced. Further details are expected from Salomon and BSTN in the near term. How much will the collaboration cost? Retail pricing has not yet been disclosed by either brand. Where can I buy the Salomon x BSTN 5 AM XT-6? Exact retail partners will be confirmed upon the official announcement. Both Salomon's direct channels and BSTN's platform are expected points of sale. Release info. Status: Announced; release date TBA Retail Price: TBA Retailers: Salomon, BSTN (expected)
FP Movement and Salomon join forces to debut first-ever partnership. Oct 01, 2026, 12:05 ET Two iconic Salomon silhouettes get a fresh perspective from FP Movement, pairing technical performance with bold new colorways and a distinctly expressive point of view. PHILADELPHIA, Oct. 1, 2026 /PRNewswire/ - On Thursday, October 1, FP Movement-Free People's renowned activewear brand-launches its first-ever exclusive colorway collection with French mountain sports brand Salomon, bringing FP Movement's expressive approach to color to two of Salomon's most well-known silhouettes. The limited-edition collection reimagines the XT-6 and XT-Whisper, pairing Salomon's technical design heritage with unexpected colorways created exclusively for FP Movement. Rooted in the belief that color can shift how we feel, the collection brings a sense of energy and optimism to every step. Designed to activate the aura, the vivid gradients celebrate creativity and intention, encouraging wearers to fuel joy through movement and embrace the transformative power of color. The Salomon XT-6 ($185) takes on a new energy through this distinctly FP Movement ombré treatment. Bold washes of pink, mint, and ivory blend into one another, emphasized by vivid green accents that bring unexpected contrast to the iconic silhouette. Designed to make a statement beyond performance, the style pairs its distinctive finish with the comfort and technical details the XT-6 is known for, including responsive cushioning, ACS stability technology, and Salomon's signature Quicklace(TM) system. The Salomon XT-Whisper ($145) brings a bold new look to the retro-inspired silhouette with a new finish created exclusively for FP Movement. Warm washes of coral, blush, and peach meet saturated purple and blue accents, highlighting the shoe's signature wavy SensiFit construction and creating a dynamic interplay of color throughout. Equal parts nostalgic and modern, the XT-Whisper is designed for everyday wear, pairing its standout palette with a lightweight feel, EVA and OrthoLite(R) cushioning, ACS stability technology, and Salomon's signature Quicklace(TM) system. "Salomon and FP Movement share a deep belief in the power of movement to bring people together and create meaningful community. We've long admired the distinctive world Salomon has built, and this collaboration gave us the opportunity to bring our own point of view to two of its most beloved styles. Through unexpected color and thoughtful design, we hope to inspire women to move with joy, embrace individuality, and make these styles entirely their own," says FP Movement Global President Andrea Perez. "FP Movement brings a distinct, expressive view to activewear, and we're excited to see that vision come to life through two iconic Salomon silhouettes. This partnership reflects our shared belief that performance and self-expression can go hand-in-hand. Through vibrant colors and unexpected details, we've reimagined the XT-6 and XT-Whisper in a way that feels fresh yet unmistakingly true to both brands and the communities we serve," says Salomon's Vice President of Marketing, Jenny Taylor. The limited-edition XT-6 and XT-Whisper collection will be available beginning Thursday, October 1, on FPMovement.com and in select FP Movement and Salomon stores. About FP Movement Established in 2012 as a category on Free People, FP Movement has been at the forefront of redefining activewear, introducing performance-ready styles that extend beyond the gym. Rooted in community, individuality, and the spirit of #movingtogether. FP Movement's activewear for Hike, Run, Racquet, Studio, and Ski bridges the gap between fashion and function. In 2020, FP Movement emerged as an independent brand, opening its first standalone store in Los Angeles. The brand currently has 97 stores nationwide, offers online shopping at fpmovement.com, and collaborates with wholesale partners such as DICK'S Sporting Goods and independent fitness studios. About Salomon Salomon is the modern mountain sport lifestyle brand creating innovative, premium and authentic footwear, apparel and winter sports equipment in the French Alps. We're more than innovators, we're futurists. We don't predict trends, we shape the future. At the Annecy Design Center, designers, engineers and athletes intersect to explore the white space of tomorrow and create the future of sports and culture. SOURCE Free People
Feid x Salomon ACS NEXXT "The Green Star": the new green sneaker from Ferxxo. Date de sortie: * 10/10/2026 * Published October 1th 2026 Collaborations sneakers exclusives Vêtements streetwear After much speculation, Salomon and Colombian artist Feid have officially unveiled the ACS NEXXT "The Green Star by Feid". This new collaboration blends the French brand's technical expertise with the singer's visual universe, featuring a silhouette designed for the city and recognizable by its green and chrome details. After several joint projects, Salomon and Feid continue their collaboration with a particularly ambitious new silhouette. Named ACS NEXXT "The Green Star", this edition incorporates some of Salomon's historical technical codes while immersing them in the aesthetic universe of the Colombian musician, known for his visual identity dominated by green. The shoe follows in the footsteps of the ACS PRO, but offers a more urban-fashion-oriented interpretation. It notably retains the Agile Chassis system, Salomon's signature technology, as well as the cage-like structure that characterizes the ACS franchise. An ACS NEXXT in Ferxxo colors. The main signature of this collaboration is found under the shoe. The outsole features a particularly graphic cowhide pattern, presented in Feid's signature green, often associated with his artistic world and his alter ego Ferxxo. This color contrasts with the more futuristic elements on the upper. The technical construction of the ACS NEXXT thus incorporates several iridescent chrome details, capable of changing their reflections depending on the light and reinforcing the avant-garde appearance of the silhouette. The collaboration extends to the smallest details. Feid's handwritten signature is stitched directly onto the woven label on the tongue, adding a personal touch to the sneaker without obscuring its Salomon DNA. A launch celebrated in New York. To coincide with the release of the ACS NEXXT "The Green Star", Salomon is organizing a pop-up in Queens, New York, from October 2nd to 4th, 2026. The event will allow local consumers to discover the collaboration in a setting specifically dedicated to the project. A lottery system is also in place to allow some participants to buy the pair online and pick it up directly on site. With its Ferxxo green, chrome reflections and technical construction inspired by the ACS PRO, this new collaboration confirms Salomon's desire to continue its development in the world of streetwear and urban fashion, while retaining the technical elements that have built the brand's identity. A worldwide release on October 10th. Following its initial presentation in New York, the Feid x Salomon ACS NEXXT "The Green Star" will have a global release on October 10, 2026. The pair will be available for $150 on Salomon and at select retailers. Chaussures de sport Vêtements de sport Accessoires de mode Article written by: Vava. Partner offers.