Territory Sales Executive - Commercial Sales

Create momentum. Build the territory. Grow with us.

Red Hat is looking for a Territory Sales Executive (m/w/d) to join our Commercial Sales team in Germany.

As a Territory Sales Executive, you will own a defined customer territory and be responsible for growing Red Hat’s business through our partner ecosystem. You will build and develop strong relationships with your partners, inspire joint sales activity and create the momentum needed to grow our business within your territory.

You will work closely with a dedicated Digital Sales Support colleague who helps develop and expand the direct customer relationship. Together, you approach the territory from both sides: you create opportunities and demand through our partners, while Digital Sales Support helps develop and expand the customer relationship.

This is a role for someone who enjoys making things happen. Your day-to-day will involve working with partners to identify opportunities, agree on actions and build joint sales motions,  and then turning those plans into measurable growth. You will also engage directly with customers, including in customer meetings, where your sales mindset, partner relationships and understanding of the territory can create additional value.

We are looking for someone who is proactive, curious and someone who builds strong relationships, asks good questions, inspires others to take action and continuously looks for better ways to grow the business.

What you’ll do:

Own and grow your territory

• Own a defined customer territory and develop a strategy to grow Red Hat’s business through partners.
• Identify whitespace, market opportunities and potential customers within your territory.
• Build and maintain a healthy pipeline through proactive partner and customer engagement.
• Take an active role in customer meetings and sales opportunities where your territory and partner expertise can create additional value.
• Drive opportunity progression and maintain strong visibility of pipeline and forecast across your territory.

Build and inspire your partners

• Own and develop relationships with the partners that are key to your territory.
• Understand each partner’s business, capabilities and priorities and identify opportunities for mutual growth.
• Inspire partners to invest in joint activities, customer engagements and sales motions.
• Agree clear actions with partners and follow through to turn plans into measurable pipeline and revenue.
• Identify partner capability gaps and work with the wider Red Hat ecosystem to address them.
• Become a trusted partner advisor who understands how to help partners grow their Red Hat business.

Work as one team with Digital Sales Support

• Work closely with your Digital Sales Support counterpart to connect partner activity with direct customer engagement.
• Share partner insights, customer signals, opportunities and agreed actions to ensure both sides of the territory strategy are aligned.
• Identify where partner relationships can open doors or create new customer conversations.
• Provide Digital Sales Support with the insights and context they need to strengthen direct customer engagement.
• Together, develop and execute territory strategies that grow Red Hat’s footprint and create sustainable customer and partner value.

Create momentum

• Proactively identify what needs to happen next and take ownership of making it happen.
• Bring the right Red Hat resources, partners and customers together around opportunities.
• Ask critical questions, challenge assumptions and remove blockers.
• Learn from what works, adapt quickly when it doesn’t and continuously improve your approach.

What you’ll bring:

• Several years of experience in software or technology sales, ideally in a complex B2B environment.
• A strong sales mindset and genuine motivation to build pipeline and win business.
• The drive and initiative to actively develop a territory rather than simply manage incoming opportunities.
• Strong relationship-building and communication skills, with the ability to work effectively with customers, partners and internal teams.
• The ability to influence and collaborate without formal authority.
• Experience working with partners or an understanding of partner-led sales models is a strong advantage.
• Curiosity and the willingness to understand customer needs, partner capabilities and market dynamics.
• A structured and disciplined approach to pipeline management and sales execution.
• An open, growth-oriented mindset and a willingness to actively seek feedback and develop your skills.
• Fluency in German and English.
• Willingness to travel as required.

Experience with Red Hat or our partner ecosystem is a plus, but not a requirement.

Why Commercial Sales at Red Hat?

Commercial Germany gives you the opportunity to work with a diverse partner ecosystem and a broad range of customers  including large, complex organizations and global players.

You will have the scale and resources of Red Hat behind you, while retaining the freedom to test ideas, try new approaches and shape how you grow your territory.

You will work closely with Digital Sales Support, Partner Account Managers, Solution Architects, specialists and other Red Hat teams. The role gives you exposure to the full sales ecosystem and the opportunity to develop both your commercial skills and your technology expertise.

We believe that strong performance and personal development go hand in hand. Our team values curiosity, collaboration, feedback and people who take ownership of their own development.

Red Hat is also entering an exciting phase of growth, with strong market positions across Linux, automation, OpenShift, virtualization, AI and open source security. That creates new conversations, new opportunities and new ways to grow our business with customers and partners.

You don’t need to have all the answers. You do need the curiosity to ask the right questions, the drive to take action and the ambition to keep getting better.

If you are ready to build a territory, develop strong partnerships and create meaningful growth, we would like to hear from you.

About Red Hat

Red Hat is the world’s leading provider of enterpriseopen source software solutions, using a community-powered approach to deliver high-performing Linux, cloud, container, and Kubernetes technologies. Spread across 40+ countries, our associates work flexibly across work environments, from in-office, to office-flex, to fully remote, depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas, no matter their title or tenure. We're a leader in open source because of our open and inclusive environment. We hire creative, passionate people ready to contribute their ideas, help solve complex problems, and make an impact.

Inclusion at Red Hat
Red Hat’s culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. When this is realized, it empowers people from different backgrounds, perspectives, and experiences to come together to share ideas, challenge the status quo, and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access, and that all voices are not only heard but also celebrated. We hope you will join our celebration, and we welcome and encourage applicants from all the beautiful dimensions that compose our global village.

Equal Opportunity Policy (EEO)
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.

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