BaubleBar sells fashion jewelry and accessories through a direct-to-consumer online platform, offering earrings, necklaces, bracelets, rings, and custom jewelry, along with an expanded line of blankets, throws, and jewelry storage. Customers shop on baublebar.com, with promotions driving purchases and a direct-brand experience supported by free US shipping on orders over $75 and prepaid returns; customization and gift cards add personalization. The company differentiates itself with affordable, trendy designs, personalization options, and a broad product catalog delivered through a direct-to-consumer model and selective global shipping. Its goal is to provide accessible, customizable fashion jewelry and accessories to fashion-forward women while maintaining brand control and expanding its market reach.
Company Size
51-200
Company Stage
Series D
Total Funding
$57M
Headquarters
New York City, New York
Founded
2011
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