Full-Time

Associate Creative Director

Copywriter

Lume Deodorant

Lume Deodorant

51-200 employees

Whole-body deodorants and personal care

Compensation Overview

$118k - $150k/yr

+ Equity in Mammoth Brands + 401k Match

New York, NY, USA

Hybrid

In-office three days per week in SoHo, New York.

Category
Creative Production

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Requirements
  • This is a player-coach position. You'll manage two Senior Copywriters.
Responsibilities
  • Sitting in on a brief kickoff with the Brand and Marketing leads for Lumē's next campaign — asking the questions that reframe the strategy before a single line gets written.
  • Running a concepting session with the ACD Art Director, building off each other's thinking until an idea emerges that neither of you would have landed on alone.
  • Reviewing a batch of social copy from one of your Senior Copywriters — giving feedback that's specific enough to actually improve the work, not just your version of it.
  • Partnering with the Social team on a platform-native content series, working together early enough to shape both the idea and how it lives on each channel.
  • Writing three headline directions for a Lumē product launch yourself, killing two because the third is actually right — then briefing your team on how to extend it.
  • Pushing back (with evidence) on a brief from Marketing that's asking for something technically accurate but doesn't sound like a human being wrote it.
  • Sitting in a packaging review and being the person in the room who asks: does this actually sound like us
  • Ending the day with a clear sense of what your team needs tomorrow — which decisions are yours to make, which ones you need to unblock, and where the work needs to move faster.
  • Concept original campaign ideas across social, digital, in-store, and activations in close partnership with the ACD Art Director — bringing strong copy thinking and voice strategy to every brief.
  • Own the copywriting across all consumer-facing touchpoints: packaging, retail, digital, social, and campaign — with a consistent, evolving brand voice for each brand.
  • Manage and develop two Senior Copywriters through structured feedback, regular crits, and documented growth goals that raise the overall level of craft on the team.
  • Help define and document the copy voice for both Lumē and Mando as the brands continue to evolve — building guidelines the broader team can use independently.
  • Write for and direct video and content production — not as an editor, but as the creative lead ensuring the copy and concept land correctly through production partners.
Desired Qualifications
  • You think in campaigns, not lines. Your instinct is to find the idea first and solve the copy execution second.
  • You care as much about whether the work sells as whether it's beautiful — you understand that brand storytelling and business performance aren't in tension, and you write with both in mind.
  • You have a confident, well-developed point of view on how a brand should sound — and you can defend it without being precious about it.
  • You're a natural mentor — your feedback is direct, specific, and genuinely improves people's writing, not just their feelings about it.
  • You're fluent in social and digital — you understand how copy lives on platforms and how to make writing that feels native, not posted.
  • You operate well in ambiguity — you can take a loose brief or an unresolved problem and move it forward without needing all the answers first.
  • You build trust with cross-functional partners by showing up prepared, communicating clearly, and following through.

Lume Deodorant is a personal care brand that makes odor-control products for the whole body. Its line includes anti-perspirants, aluminum-free deodorants, body washes, body creams, cleansing bars, and laundry sprays. Products are designed to block odor using skin-safe ingredients and are developed with OB/GYNs, making them suitable for sensitive areas. In addition to Lume, the company expanded with a men’s line called Mando to cover men’s personal care needs. What sets Lume apart is its focus on the entire body and its emphasis on odor prevention beyond just the underarms, backed by a history of specialized formulations and a reputation for being effective for sensitive skin. The broader Mammoth Brands group aims to create products people like more, with Lume contributing to that mission by normalizing body odor and offering dependable, odor-blocking solutions for daily use.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Salt Lake City, Utah

Founded

2017

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Simplify Jobs

Simplify's Take

What believers are saying

  • Lume launched Vanilla Bliss in June 2025, expanding premium scent-driven SKUs.
  • June 2026 marketing pushes 'The Five PM Smell' through new video creative.
  • Harry's ownership can fund retail expansion and absorb higher customer-acquisition costs.

What critics are saying

  • June 2026 Southern District of New York suit targets 'unscented' fragrance claims.
  • Earlier 2023 and 2025 false-advertising suits attack 72-hour and aluminum-free marketing.
  • If courts or regulators limit claims, Lume loses its core conversion message.

What makes Lume Deodorant unique

  • Dr. Shannon Klingman built Lume around whole-body odor, not just underarm deodorant.
  • Mandelic-acid formulas support 72-hour odor claims across pits, privates, feet.
  • Harry's acquired Lume in December 2021, giving omnichannel personal-care distribution.

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Benefits

Health Insurance

401k match

Equity in Mammoth Brands

Flexible time off and working hours

Wellness and L&D stipends

4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years

20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood

Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop

Free products from all of our brands

Medical, dental, and vision coverage

Equity in Mammoth Brands

Flexible time off and working hours

Wellness and L&D stipends

Growth & Insights and Company News

Headcount

6 month growth

28%

1 year growth

28%

2 year growth

28%
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