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WhatNot

Runs live auctions for collectibles and fashion

Lead Brand Designer

Brand DesignConfirmed live in the last 24 hours
Full-time$158k - $200k /yr

About the Job

Requirements

  • At least 8 years of experience in design, brand, and experiential creative roles.
  • At least 2 years in a lead design role independently concepting, designing, and executing projects.
  • A proven track record of developing and executing marketing and brand strategies and identity systems across physical and digital surfaces.
  • Experience building and evolving brand systems in digitally native, social-first contexts, understanding how design performs in feeds, on platforms, and in culture.
  • Experience leading creative teams through campaigns from idea to execution, explaining the business problem, managing the brief through launch, and describing the impact of the work.
  • Deep understanding of audience behavior, established and emerging trends and tools, and how brands intersect with culture.
  • Ability to use data and metrics to inform creative decisions and improve impact.
  • Ability to present and articulate ideas clearly and effectively and work closely with designers, marketers, and product teams.
  • Ability to manage multiple projects simultaneously and adapt as priorities shift.
  • A portfolio showcasing the candidate’s work.

Responsibilities

  • Collaborate with category and marketing teams to develop and execute campaign strategies and design directions supporting business goals and defining how the company appears across digital and physical touchpoints.
  • Oversee work from initial concepts through final handoff, delivering work that drives loyalty and engagement and maintains a high standard of craft.
  • Provide mentorship and feedback and foster a collaborative environment.
  • Lead brainstorming and ideation sessions, generate ideas and concepts for event campaigns, and develop creative briefs for the team.
  • Stay current with trends, emerging platforms, and creative best practices to keep events fresh, effective, and culturally resonant.
  • Develop and maintain relationships with external partners, including agencies and contractors, as needed to scale creative production efficiently.

Desired Qualifications

  • In-house experience at a multi-sided brand or marketplace.
  • Experience with a high-growth startup, marketplace, or creator-focused platform.

About the Company

WhatNot

Runs live auctions for collectibles and fashion

Whatnot runs a live shopping app where independent sellers host video shows and auction off trading cards, collectibles, clothing, and other goods to viewers who bid in real time. It is the largest live shopping platform in the United States and grew from a marketplace for Funko Pop vinyl figures into hundreds of categories, from PokƩmon cards to designer handbags and fresh seafood. Sellers mix fast auctions with fixed-price sales during their shows, while Whatnot handles payments and buyer protection and earns a commission on the price of each item sold. Whatnot was founded in 2019, is based in Los Angeles, California, and also runs its marketplace in Canada, Europe, and Australia.

Company size
1,001-5,000
Company stage
Series G
Total funding
$1.5B
Headquarters
Los Angeles, CA
Founded
2019

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