Assistant Manager Revenue Operations

Key Responsibilities 

1. GTM Database Expansion 

• Own the strategy and execution for expanding Netradyne's GTM account and contact database. 

• Identify and source new target accounts based on ICP, industry, company size, geography, fleet size, technology adoption, and other business criteria. 

• Build and maintain comprehensive account and contact coverage across Netradyne's target markets. 

• Identify whitespace within the existing database and develop programs to systematically close coverage gaps. 

• Source decision-makers, influencers, and relevant buying committee contacts within target accounts. 

• Develop scalable processes for continuously adding new accounts and contacts to Salesforce. 

• Partner with Sales and GTM leadership to understand market coverage requirements and translate them into database expansion initiatives. 

• Monitor database growth and establish measurable targets for account and contact coverage. 

2. Data Enrichment & Intelligence 

• Own the enrichment strategy across Accounts, Contacts, Leads, and other relevant GTM data. 

• Leverage Clay, ZoomInfo, PrimeRole, LinkedIn Sales Navigator, and other data providers to source and enrich GTM data. 

• Build multi-source enrichment strategies to maximize data coverage and accuracy. 

• Evaluate the strengths and limitations of different data providers and determine the appropriate source for specific data requirements. 

• Develop workflows to enrich firmographic, demographic, organizational, contact, technology, and other relevant data points. 

• Establish validation frameworks to ensure sourced data meets defined quality standards. 

• Continuously identify new data sources and technologies that can improve coverage and reduce data gaps. 

Modern GTM data platforms increasingly support multi-provider enrichment and AI-driven research, making the ability to orchestrate multiple sources an important part of this role. 

3. Salesforce Data Management 

• Own the overall health and quality of GTM data within Salesforce. 

• Establish and enforce standards for data completeness, accuracy, consistency, and freshness. 

• Manage data quality initiatives across Accounts, Contacts, Leads, and Opportunities. 

• Drive deduplication, normalization, account hierarchy, ownership, and data remediation initiatives. 

• Identify data debt and establish structured programs to address it. 

• Build Salesforce reports and dashboards to monitor database health, coverage, and quality. 

• Partner with Salesforce and RevOps stakeholders to improve CRM processes and data governance. 

• Ensure that database expansion initiatives are integrated into Salesforce through scalable and controlled processes. 

4. GTM Data Technology & AI 

• Own the effective utilization of GTM data and intelligence platforms including Clay, ZoomInfo, PrimeRole, Salesforce, and other emerging technologies. 

• Design and optimize data sourcing and enrichment workflows. 

• Leverage AI and agentic workflows for account research, contact discovery, enrichment, validation, and data classification. 

• Identify manual processes that can be automated and drive automation initiatives. 

• Evaluate new GTM technology and data providers based on coverage, accuracy, scalability, usability, and business impact. 

• Continuously optimize the GTM data stack to improve the quality and breadth of available data. 

5. People Management & Team Leadership 

• Lead, mentor, and manage a team of GTM Operations / Data Operations professionals. 

• Set team goals, priorities, productivity targets, SLAs, and quality standards. 

• Allocate work across account sourcing, contact sourcing, enrichment, validation, and data quality activities. 

• Monitor team performance through defined productivity and quality metrics. 

• Conduct regular 1:1s, performance reviews, coaching, and development conversations. 

• Identify capability gaps and create training and upskilling plans. 

• Build a culture of ownership, accuracy, accountability, and continuous improvement. 

• Review team output regularly and implement corrective actions where required. 

• Support hiring, onboarding, and development of GTM Operations talent. 

6. Data Quality & Governance 

• Establish a structured GTM Data Quality framework covering completeness, accuracy, freshness, duplication, and coverage. 

• Define and monitor data quality KPIs across the GTM database. 

• Conduct recurring database audits and proactively identify data quality issues. 

• Establish processes to prevent data quality issues rather than relying only on reactive cleanup. 

• Partner with Sales and Marketing to establish data requirements and governance standards. 

• Track data quality trends and provide recommendations to GTM leadership. 

7. Reporting & Analytics 

• Build and maintain dashboards to monitor: 

• Account database growth 

• Contact database growth 

• Account coverage 

• Contact coverage 

• Data completeness 

• Data accuracy 

• Enrichment coverage 

• New account sourcing 

• Data provider performance 

• Team productivity 

• Data quality trends 

• Provide regular reporting and insights to GTM and Revenue Operations leadership. 

• Use data to identify coverage gaps, operational bottlenecks, and opportunities for improvement. 

• Translate operational data into clear business recommendations. 

8. Cross-Functional Partnership 

• Partner closely with Sales, Marketing, Revenue Operations, Enablement, and other GTM stakeholders. 

• Understand business requirements and translate them into scalable data solutions. 

• Support Sales leadership with account and contact coverage initiatives. 

• Work with Marketing on campaign audiences, target account lists, and contact coverage. 

• Act as the primary point of contact for GTM data-related initiatives. 

• Drive adoption of data standards and best practices across GTM teams. 

Mandatory Skills & Experience 

• 8–12 years of total professional experience in GTM Operations, Revenue Operations, Sales Operations, Data Operations, Business Operations, or a related data-focused function. 

• 1–2 years of people management / team leadership experience. 

• Strong hands-on experience with Salesforce, particularly CRM data management, reporting, list views, data quality, and database management. 

• Strong experience with GTM data and enrichment platforms such as Clay, ZoomInfo, PrimeRole, LinkedIn Sales Navigator, or similar tools. 

• Demonstrated experience in account and contact sourcing, database expansion, enrichment, validation, and data quality management. 

• Advanced Excel skills including XLOOKUP/VLOOKUP, INDEX-MATCH, Pivot Tables, data cleaning, Power Query, and complex formulas. 

• Strong understanding of CRM data governance, deduplication, normalization, and data hygiene. 

• Strong analytical and problem-solving capabilities. 

• Demonstrated experience managing and developing team members. 

• Strong stakeholder management and communication skills. 

• Ability to manage multiple priorities while maintaining high data quality and operational standards.