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Assurant

Insurance and service contracts for devices

Coordenador - A, De Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeCuritiba, State of Paraná, BrazilNo salary listed

About the Job

Requirements

  • Completed higher-education degree in Marketing, Communications, Advertising and Propaganda, Business Administration, or a related field.
  • Experience in marketing management, branding, corporate communications, and digital marketing.
  • Experience conducting demand-generation campaigns and customer-acquisition strategies.
  • Knowledge of trade marketing, corporate events, and relationships with commercial partners.
  • Experience managing suppliers and agencies and controlling budgets.
  • Knowledge of marketing metrics, data analysis, and performance indicators.
  • Proficiency in Microsoft Office, especially PowerPoint and Excel.
  • Analytical, strategic, organized, and results-oriented profile.
  • Strong communication, negotiation, and interpersonal relationship skills.

Responsibilities

  • Develop, implement, and monitor the strategic Marketing plan, aligning area initiatives with the company's business objectives.
  • Manage and strengthen Gestauto's brand positioning, ensuring consistent institutional, commercial, and digital communications across all relationship channels.
  • Plan and execute marketing campaigns for lead generation, customer acquisition and retention, and stronger relationships with partners and stakeholders.
  • Lead Trade Marketing initiatives, including promotional activities, incentive campaigns, point-of-sale materials, and support programs for commercial teams and partner channels.
  • Coordinate production of institutional, commercial, and digital content, ensuring quality, strategic alignment, and compliance with brand guidelines.
  • Manage the corporate website, social media, and other digital channels to increase visibility, engagement, and business opportunities.
  • Plan, organize, and monitor the company's participation in trade fairs, events, conventions, training sessions, sponsorships, and customer and partner relationship activities.
  • Partner with Commercial, Operations, and Leadership to identify market opportunities and develop initiatives that drive results.
  • Manage marketing suppliers, agencies, and partners, ensuring delivery quality, deadlines, and investment optimization.
  • Prepare and manage the area's budget, monitoring expenses, investments, and returns on implemented initiatives.
  • Monitor performance indicators, develop management analyses, and present results, insights, and recommendations to leadership.
  • Identify market trends, consumer behavior, and innovation opportunities, proposing initiatives to strengthen the company's competitiveness.

Desired Qualifications

  • Experience with customer relationship management (CRM) tools, marketing automation, and digital platforms.

About the Company

Assurant

Insurance and service contracts for devices

Assurant provides risk-management solutions for mobile devices, electronics, and other high-value items by offering insurance policies, extended service contracts, and repair services to individuals, businesses, and financial institutions worldwide. It underwrites or backs these protections, collects premiums or service fees, and delivers repair and related support when covered items fail. Unlike some rivals, it combines protection products with repair and value-added services across a global footprint and emphasizes the connected-device ecosystem and DEI culture. Its goal is to minimize the financial impact of unexpected events for customers and keep everyday operations running by protecting investments and providing fast, reliable support.

Company size
10,001+
Company stage
IPO
Headquarters
Atlanta, GA
Founded
1892

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