Senior Product Marketing Manager - Institutional Data

About Chainlink Labs

Chainlink Labs is one of the primary contributing developers of Chainlink, the standard for onchain finance enabling high-quality data, secure cross-chain interoperability, and compliant connectivity across global markets. Chainlink powers leading tokenized assets, financial institutions, market infrastructures, and decentralized applications by providing secure access to real-world data, cross-chain messaging, and blockchain connectivity across any network. The Chainlink standard has enabled tens of trillions of dollars in transaction value and is helping unify global markets onchain. Many of the world’s largest financial services institutions have also adopted Chainlink’s standards and infrastructure, including Swift, Euroclear, Mastercard, Fidelity International, UBS, S&P Dow Jones Indices, FTSE Russell, WisdomTree, ANZ, Aave, Polymarket, Lido, and many others.

Chainlink Labs is a world-class team of developers, researchers, and capital markets experts, and has ranked among Fortune's Best Workplaces in Technology, Fortune's Best Medium Workplace, and the Top 100 Global Most Loved Workplaces. Learn more at chain.link or chainlinklabs.com.

About The Role

As Senior Product Marketing Manager for Institutional Data Management, you own the commercial case for bringing high-value proprietary data onchain. You are the narrative and product marketing lead for institutional data providers and index owners, positioning Chainlink so they can reach onchain consumers without disrupting their existing licensing models or commercial structures.

This role runs on the distribution economics of financial data, a distinct institutional business with its own buyers and entrenched commercial structures. You own the segment's value chain, personas, and incumbent map, and the commercial case for the onchain consumers on the other side of the market. You lead product marketing for solutions like DataLink, showing how Chainlink respects institutional requirements while opening new onchain use cases and explore opportunities to shape and develop new data offerings to take to market. The goal is to make Chainlink the default reference layer for institutional data onchain.

Your Impact

• Map the Data Value Chain: Document the end-to-end workflow for institutional data, from proprietary sources to on-chain smart contracts, and identify the commercial motivations for every participant.

• Craft Distribution Narratives: Own the positioning for proprietary data distribution, making the commercial case for providers to publish onchain and for onchain consumers to adopt institutional data.

• Develop Canonical Content: Create the "Product Marketing Playbook” and strategic inputs that fuel the content, events, and PR teams, ensuring a coherent and authoritative voice across all data-related touchpoints.

• Competitive Governance: Maintain a definitive landscape of direct competitors, incumbents, and build-it-yourself alternatives, ensuring our GTM teams are equipped to differentiate Chainlink’s data solutions.

• Shape Pricing & Packaging: Partner with Product and Sales to influence the commercial structures of our data offerings, ensuring they align with how institutional data is bought and sold.

Requirements

• At least 6 years of experience in product marketing or strategy, with deep fluency in institutional data licensing, distribution, and commercial structures.

• Proven ability to translate complex data workflows and technical distribution mechanics into clear, business-focused value propositions.

• Understands how institutional data providers operate and what they require to publish onchain, and how the buy-side consumes that data onchain, from DeFi protocols today to other institutions over time.

• Can build positioning that speaks to data providers' commercial realities, not just the technical capability (index providers, rating agencies, reference data vendors).

• Proven experience owning GTM strategy and execution for successful platform or infrastructure launches.

• Strong collaborative skills, with the ability to act as the "go-to" marketing lead for a complex category.

Preferred Requirements

• Prior role at a major data vendor

• Technical background or strong comfort working with data-heavy products and API-based distribution.

• Familiarity with onchain data infrastructure, oracles, or how DeFi protocols consume external data.

Chainlink Labs is a remote-first organization and employment eligibility is contingent upon residing in an approved hiring jurisdiction. Team members may work outside their primary country of legal residence for a maximum of 90 days per calendar year. Please discuss your current location, legal residence, and work authorization with your recruiter during your initial conversation. Unless otherwise stated for a specific role, we require working hours that overlap with Eastern Time (ET).

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Commitment to Equal Opportunity

Chainlink Labs is an equal opportunity employer. All qualified applicants will receive equal consideration for employment in compliance with applicable laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us via this form.

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