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Ogilvy

Global agency delivering advertising, marketing, PR

Vice President - Earned Media, Health Public Relations

PR & CommunicationsConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$100k - $230kIn-person

About the Job

Requirements

  • Eight to ten years of relevant public relations and media relations experience, including healthcare communications experience, and at least five years of supervisory experience.
  • A demonstrated record of securing high-impact earned media and leading successful programs across corporate, brand, disease-awareness, executive visibility, or issues-oriented communications.
  • Deep understanding of the regulated healthcare marketplace and its implications for media strategy, scientific storytelling, and external communications.
  • Strong relationships with journalists and editors across healthcare, business, consumer, and trade media, and the judgment to select the right outlet and reporter for each story.
  • Exceptional news judgment and the ability to simplify complex scientific, clinical, and business information without losing accuracy or credibility.
  • Experience counseling senior executives and preparing spokespeople for media interviews, high-visibility moments, and challenging questions.
  • Digital fluency and a strong understanding of the fragmented media ecosystem, including the interaction of earned media with social, influencer, paid, and owned channels.
  • Strong written and verbal communication skills.
  • Strong project management, counseling, programming, people management, and business development skills.

Responsibilities

  • Lead earned-media strategy for major healthcare accounts, translating business, brand, and communications objectives into distinctive, newsworthy programs.
  • Provide strategic earned-media counsel to clients and agency teams, with recommendations on narrative, timing, spokesperson strategy, channel selection, and reputational considerations.
  • Develop story platforms, media angles, messaging, and pitch strategies based on audience insight, the news cycle, and the competitive landscape.
  • Build and maintain relationships with health, business, consumer, trade, and other influential media, matching stories and spokespeople to outlets that can create the greatest impact.
  • Oversee proactive and reactive media engagement, including announcements, thought leadership, executive visibility, issues management, and rapid-response opportunities.
  • Prepare executives and subject-matter experts for interviews through message development, briefing materials, media training, and real-time counsel.
  • Identify organic growth and new business opportunities, contributing media strategy, insights, and storytelling to pitches and proposals.

About the Company

Ogilvy

Global agency delivering advertising, marketing, PR

Ogilvy is a global advertising, marketing, and public relations agency that helps brands create and manage their identity and experiences. It combines brand design, experiential marketing, storytelling, and media execution across campaigns, digital marketing, PR, and consulting, with revenue from creative and strategic fees as well as media placements and performance-based commissions. Compared with competitors, Ogilvy offers a wide, integrated set of capabilities and a long-standing global presence to deliver cohesive brand solutions across channels. Its goal is to help clients grow their business and build lasting brand loyalty through well-crafted brand experiences and narratives.

Company size
10,001+
Company stage
Acquired
Total funding
$864M
Headquarters
New York City, New York
Founded
1948

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