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OneDirect

OneDirect

Omni-channel customer support platform with analytics

Associate Client Care

Full-Time
No salary listed
Entry
Bengaluru, Karnataka, India
In Person

About the job

Requirements
  • Good technical understanding or willingness to learn the setup of a software-as-a-service product.
  • Decent Microsoft Office skills.
  • Proficiency in written and spoken English.
  • Willingness to learn new concepts, products, and technology.
  • Ability to understand issues and propose long-term solutions.
  • Attention to detail and ability to comprehend how different parts of a product work together.
  • Understanding of social media.
  • Interest in learning current technology developments.
Responsibilities
  • Provide immediate customer support to OneDirect clients six days a week through email.
  • Liaise with business teams to understand client product usage and identify ways to optimize client experiences.
  • Learn the product extensively and validate issues reported by clients.
  • Manage weekly email campaigns sent to clients.
  • Understand the product's technical implementation and the root causes of issues and requests raised by business teams and clients.
  • Work closely with the OneDirect technology team to resolve client issues.
  • Give online demos and walkthroughs to clients located outside the local area.

About the company

OneDirect provides a unified omni-channel customer experience platform for brands in India and the UAE. It centralizes support into a single dashboard with real-time dialogue, analytics, and automated workflows across multiple channels. The service is subscription-based with tiered plans, designed to reduce resolution times and boost customer satisfaction. Its goal is to help brands simplify and speed up their support operations with a data-driven, consolidated tool.

Company Size

51-200

Company Stage

Series A

Total Funding

$6M

Headquarters

Bengaluru, India

Founded

2013

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Simplify's Take

What believers are saying

  • Gupshup raised over $60 million in July 2025 for product innovation and market expansion.
  • The 2026 Agent Assist integration broadens OneDirect's reach across Gupshup's conversational AI platform.
  • Enterprise demand persists across India, the Middle East, Latin America, and Africa in 2025.

What critics are saying

  • Gupshup cut 300 jobs and another 100 in 2025, signaling aggressive cost pressure.
  • Fidelity marked Gupshup down to $278 million in 2026, crushing acquisition-era equity value.
  • OneDirect's standalone brand disappeared after 2022; Gupshup owns the customer and product roadmap.

What makes OneDirect unique

  • OneDirect's omnichannel inbox unified WhatsApp, SMS, voice, email, and RCS by 2022.
  • Its platform handled 1 billion conversations for Indian Railways, Myntra, KFC, and Airtel.
  • Gupshup folded OneDirect into an intelligent Agent Assist inbox by January 2026.

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Benefits

Health Insurance

Paid Vacation

Remote Work Options

Flexible Work Hours

401(k) Retirement Plan

Stock Options

Wellness Program

Mental Health Support

Conference Attendance Budget

Professional Development Budget

Phone/Internet Stipend

Home Office Stipend

Family Planning Benefits

Fertility Treatment Support

Education Allowance

Company News

Social News XYZ
Jun 2nd, 2022
Gupshup acquires OneDirect - CX Management Firm

Mumbai, June 2 (SocialNews.XYZ) Conversational engagement platform Gupshup on Thursday said it has acquired OneDirect, an artificial intelligence (AI)-enabled, customer service platform, for an undisclosed sum.

Business Wire
Jun 2nd, 2022
Gupshup acquires OneDirect, the Leading Omnichannel Customer Service Platform for Global Businesses

Gupshup, a global leader in conversational engagement, announced the acquisition of OneDirect.