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Harry's

Builds consumer packaged goods brands

Global Engagement Associate - Global Engagement Marketing

Growth MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA

About the Job

Requirements

  • Be highly comfortable with customer relationship management tools, ideally Klaviyo, and be energized by building, quality-assuring, and launching email and SMS messages.
  • Have experience supporting email, SMS, customer relationship management, lifecycle, retention, or ecommerce marketing campaigns; experience with a consumer brand or subscription business is preferred.
  • Be detail-oriented and operationally strong, able to manage detailed campaign buildout work and recognize when details affect customer experience.
  • Care about copy, storytelling, and how messages land with customers.
  • Be curious about strategy and performance, with interest in developing ownership of audience planning, testing, segmentation, and campaign recommendations.
  • Be comfortable using data to understand campaign performance, identify trends, and suggest practical optimizations.
  • Communicate proactively, manage dependencies across teams, raise risks early, and keep work moving independently.
  • Be organized and comfortable working with global teammates across time zones, including a manager based in the UK.
  • Be customer-centric, with an instinct for making owned-channel communications useful and clear.

Responsibilities

  • Build, quality-assure, schedule, and launch email and SMS campaigns in Klaviyo, ensuring accuracy, formatting, links, segmentation, compliance, and customer experience.
  • Own day-to-day campaign development by turning briefs, calendars, product priorities, and creative assets into ready-to-ship owned-channel communications.
  • Support the global engagement calendar across product launches, seasonal and promotional campaigns, retention initiatives, and winback efforts.
  • Partner with the Global Engagement Lead and Brand Managers to turn business priorities into clear, customer-centered, commercially effective email and SMS storytelling.
  • Coordinate with Creative, Brand, Digital Product, Analytics, Growth, Customer Experience, Legal, and other partners to gather inputs on time and keep campaigns moving.
  • Identify and implement improvements to campaign planning, buildout, quality assurance, documentation, templates, and reporting.
  • Monitor campaign performance and customer behavior, using Klaviyo and analytics partners to identify what is working and what to test or improve.
  • Support lifecycle and flow updates, including building and quality-assuring triggered communications, testing personalization, and maintaining a high-quality customer journey.

Desired Qualifications

  • Experience supporting email, SMS, customer relationship management, lifecycle, retention, or ecommerce marketing campaigns for a consumer brand or subscription business is preferred.
  • Experience with Klaviyo is preferred.

About the Company

Harry's

Builds consumer packaged goods brands

Harry’s Inc runs a modern consumer packaged goods (CPG) company with multiple brands, including Harry’s, Flamingo, Lume, Mando, and Harry’s Labs. It develops and brings to market personal care and grooming products aimed at meeting real consumer needs, and it acts as an M&A engine to expand into new categories. The products are designed to be accessible and practical for everyday use, delivered through its brands and supported by in-house product development and brand-building capabilities. The company differentiates itself by focusing on people—its employees and customers—and by attaching a social mission, donating 1% of sales across its brands to nonprofits. Its goal is to Create Things People Like More, improving products, experiences, and tools for customers while generating positive impact in the community.

Company size
201-500
Company stage
Acquired
Total funding
$474.6M
Headquarters
Lynn, MA
Founded
2013

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