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Webflow

No-code web design and hosting platform

Senior Community Manager

Community ManagementPosted on Nov 12
Full-time$131.7k - $180k

About the Job

Requirements

  • At least 5 years of experience building or running communities for a software product, ideally for developers, designers, or other makers.
  • A track record of building community programs from scratch and growing them, such as leader or ambassador programs, hackathons, and events.
  • Hands-on fluency with Webflow or comparable web and design tools, with the ability to build a site, answer a member's question, and speak the language of builders.
  • Experience setting community goals and measuring them against business results such as activation, retention, and pipeline.
  • Experience running online spaces on platforms such as Discord, Slack, or forums, including programming and moderation.
  • Experience supporting volunteer leaders and members, online and in person.
  • A BS/BA college degree or relevant experience.
  • A proactive embrace of AI and active development and application of fluency in emerging technologies to improve work, accelerate outcomes, and expand collective impact.

Responsibilities

  • Develop a community strategy that serves the existing community and supports its growth by listening to members, assessing what works, defining whom the community serves, selecting programs to invest in, connecting community to Webflow's growth, and establishing an operating model and measurement framework.
  • Reassess community programs, decide which to retain, evolve, or retire, design new programs to meet member needs, and provide community leaders with onboarding, playbooks, and support to run groups around the world.
  • Plan online and in-person community events and activations with the field events team, including hackathons, challenges, workshops, meetups, and live sessions, with clear goals and repeatable playbooks.
  • Identify builders doing notable work on Webflow, interview them, and turn their projects into spotlights, showcases, and a library of real use cases; partner with Product Marketing and Content to ground launches and campaigns in community work.
  • Own the strategy for online community spaces, including programming, moderation, and standards that keep conversations useful and welcoming.
  • Partner with Product, Growth, Support, and Sales to surface community feedback, shape early access programs, and connect engagement to activation, retention, and pipeline.
  • Track participation, retention, and the community's contribution to growth, and use findings to decide what to scale, fix, or stop.

Desired Qualifications

  • Experience as a member or leader in a builder community.
  • Experience making events or programs repeatable through playbooks that enable others to run them.
  • Comfort hosting workshops, panels, or live sessions and bringing people together online and in person.
  • A clear point of view on what makes a community valuable and the ability to explain why a program should grow, change, or end.
  • Ability to support volunteer leaders, convey member feedback to Product and Support, and build relationships across marketing, events, and product teams.
  • Ability to identify the builder behind a strong project and explain its significance to an unfamiliar audience.

About the Company

Webflow

No-code web design and hosting platform

Webflow is a platform that lets users design, build, and launch responsive websites and online stores without writing code. It works through a visual editor where people can drag-and-drop elements, set up layouts and interactions, preview on devices, and publish, with hosting, a CMS, and a design-assets marketplace included under a subscription. It differentiates itself by combining design, development, hosting, CMS, and e-commerce in one tool aimed at designers and non-programmers who want professional results without coding. Its goal is to democratize web development by making it easy for anyone to create and launch professional sites and stores, while earning revenue from subscriptions, hosting, and asset sales.

Company size
1,001-5,000
Company stage
Series C
Total funding
$335M
Headquarters
San Francisco, CA
Founded
2012

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