G

GoodFit

Configurable data platform for GTM strategies

Product Manager

Full-TimeUpdated on 10/23/2026
No salary listed
Mid
London, UK
HybridHybrid; works remotely most of the time and attends the Old Street office about once a week.
ProductProduct Management

About the job

Requirements
  • Have 3+ years of product management experience in SaaS, ideally B2B.
  • Take ownership of product initiatives from concept to launch.
  • Have a hands-on approach, take ownership of problems, and follow them through to impact.
  • Have discovery skills, including customer interviews, market discovery, and turning qualitative and quantitative insights into product decisions.
  • Write actionable product requirements and prioritize effectively across competing needs.
  • Be comfortable with analytics tools and defining success metrics to measure impact.
Responsibilities
  • Define goals, discovery, definition, and release of product initiatives, ensuring alignment with company objectives.
  • Work side by side with engineers to plan sprints, refine requirements, and support smooth delivery of high-quality features.
  • Engage with customers and internal teams to understand user needs, pain points, and opportunities.
  • Translate insights into product opportunities, write requirements, define success metrics, and guide the team from ideation through delivery and ongoing improvement.
  • Work with designers, developers, and stakeholders to ensure solutions are technically feasible and meet user expectations.
  • Combine analytics, user feedback, and business insights to validate hypotheses and improve product outcomes.

About the company

GoodFit offers a configurable data platform that powers GTM decisions for revenue teams. It helps map a company’s total addressable market using custom criteria, enriches profiles with firmographics, technographics, hiring trends, and funding data, and uses LLM-based classification to label and qualify accounts. The platform prioritizes and scores accounts and defines personas, then integrates with existing tools like CRMs to drive ABM and programmatic outreach without disrupting workflows. Its goal is to make advanced GTM execution accessible, reduce time wasted on poor-fit leads, and lower customer acquisition costs by enabling precise market mapping and targeted outreach.

Company Size

11-50

Company Stage

Series A

Total Funding

$13M

Headquarters

London, United Kingdom

Founded

2020

Get referred to GoodFit

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • GoodFit raised $13 million in September 2025 from Notion Capital and Inovia Capital.
  • GoodFit says Personio cut deal creation time 60%, and Clari grew coverage 20%.
  • The 2026 product stack adds AI personas and managed GTM intelligence workflows.

What critics are saying

  • Apollo, ZoomInfo, and AI GTM startups compress GoodFit's pricing and differentiation.
  • Customer wins still center on a few logos; churn would cripple credibility by 2027.
  • LLM-based account classification creates accuracy, liability, and maintenance risk across changing buyer roles.

What makes GoodFit unique

  • Founded by Paddle co-founder Harrison Rose and operator Aleksander Bury.
  • Purpose-trained classification models rank accounts beyond crude industry and headcount filters.
  • Unified data, models, agents, and workflows replace fragmented GTM tooling.

Help us improve and share your feedback! Did you find this helpful?

Benefits

  • Health Insurance
  • Gym Membership
  • Flexible Work Hours
  • Remote Work Options
  • Hybrid Work Options

Growth & Insights and Company News

6 month growth

25%

1 year growth

50%

2 year growth

42%
Tech Funding News
Sep 29th, 2025
Paddle co-founder snaps $13M for GoodFit to transform GTM in the age of AI — TFN

GoodFit, the data platform reshaping how companies approach go-to-market (GTM), has raised a $13 million Series A round.

Tech Funding News
Sep 29th, 2025
Paddle co-founder snaps $13M for GoodFit to transform GTM in the age of AI — TFN

GoodFit, the data platform reshaping how companies approach go-to-market (GTM), has raised a $13 million Series A round.