Store Manager in Training

Overview

At REI, we believe a life outdoors is a life well lived. As a co-op, we're dedicated to helping people discover and deepen their connection to the outdoors while fostering a workplace where employees can thrive.

The Store Manager in Training (SMIT) program is designed for experienced retail leaders who are ready to take the next step in their leadership journey. This role provides a structured development experience focused on building the skills, business acumen, and leadership capabilities needed to successfully lead an REI store.

As a SMIT, you'll partner closely with Store Managers and Regional Directors, gain exposure to multiple store environments, and develop the expertise needed to lead teams, deliver exceptional customer experiences, and drive business results.

What You'll Do

Develop as a Future Store Manager

• Participate in a comprehensive leadership development program designed to prepare you for Store Manager responsibilities.
• Learn and demonstrate proficiency in all aspects of store operations, people leadership, and business management.
• Actively seek feedback, coaching, and learning opportunities to accelerate your growth.

Lead and Inspire Teams

• Foster an engaging, inclusive, and welcoming environment for employees and customers.
• Coach, develop, and motivate teams to achieve performance goals while delivering exceptional service.
• Support hiring, onboarding, training, development, and succession planning efforts.

Drive Operational Excellence

• Learn to oversee all aspects of store operations, including staffing, scheduling, inventory, safety, and facilities.
• Support execution of company initiatives, operational standards, and business priorities.
• Utilize business metrics and trends to identify opportunities and improve performance.

Build Community Connections

• Represent REI in local communities and help build relationships that support business growth and outdoor access.
• Champion REI's values and commitment to creating positive impact inside and outside the store.

Prepare for Store Leadership

As development progresses, you'll gain hands-on experience performing Store Manager responsibilities and may serve in an acting leadership capacity when needed.

Responsibilities and Qualifications

We're looking for leaders who:

• Are passionate about people, the outdoors, and creating exceptional customer experiences.
• Lead with authenticity, accountability, and a growth mindset.
• Thrive in dynamic environments and embrace continuous learning.
• Are excited to build strong teams and develop future leaders.

Qualifications

• 3-5+ years of successful retail leadership experience.
• Demonstrated experience developing and leading teams.
• Strong communication, coaching, and relationship-building skills.
• Ability to analyze business results and make informed decisions.
• Flexibility to travel within the assigned region for training and business needs.
• Ability to work a flexible schedule, including evenings, weekends, and holidays as needed.

Closing

At REI, we believe the outdoors is for all. We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity – that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.  

Pay Transparency

We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors. 

REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off.  Click here for a detailed overview of benefits plans by employee profile. 

Pay Range

$86,335.39 - $107,913.31 per year