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Proper Cloth

Online platform for made-to-order dress shirts

Director of Finance

Full-Time
$200k/yr+ 401(k)
Expert
Remote in USA+1 moreMore locations: New York, NY, USA
HybridHybrid work is listed for New York, NY; the ATS also lists a remote USA option.
Finance & BankingCorporate Finance & FP&A

About the job

Requirements
  • The candidate must have 8–12+ years of experience in finance, accounting, or operational finance roles.
  • The candidate must have experience owning or managing accounting functions, including accounts payable, close, and reporting.
  • The candidate must have a strong understanding of cost accounting and operational finance.
  • The candidate must be able to translate financial data into clear insights for non-finance stakeholders.
  • The candidate must be comfortable managing processes, systems, and people, not just financial models.
  • The candidate must demonstrate strong judgment, attention to detail, and follow-through.
  • The candidate must be comfortable partnering closely with operators.
  • The candidate must have experience in ecommerce, retail, consumer brands, or inventory-heavy businesses.
Responsibilities
  • Own and improve accounting operations, including managing the accounting function and ensuring processes are documented and continuously improved.
  • Maintain accurate expense categorization, a well-structured chart of accounts, and reliable financial data pipelines and integrations.
  • Own the accuracy of financial reporting across the profit and loss statement, balance sheet, and cash flow.
  • Own accounts payable processes and controls, including bills, wires, and automated clearing house payments.
  • Establish clear approval workflows and payment policies and ensure payments are accurate and timely.
  • Build and maintain department-level profit and loss statements and cost reporting.
  • Help departments understand costs and unit economics, including customer experience team costs, photography team unit economics, and showroom profitability by location.
  • Present financial information in clear, digestible formats for department leaders.
  • Track trends over time and help teams understand the drivers of changes.
  • Partner with department leaders to evaluate plans, experiments, and operational changes.
  • Evaluate tradeoffs, return on investment, and cost implications of decisions.
  • Provide financial perspective on headcount changes, tooling investments, and process improvements.
  • Support leadership in making data-informed, economically sound decisions.
  • Support team leaders in vendor contract negotiations.
  • Support leadership in budgeting and projections.
Desired Qualifications
  • Experience in ecommerce, retail, consumer brands, or inventory-heavy businesses.

About the company

Proper Cloth makes made-to-order dress shirts tailored to each customer’s exact measurements and style preferences. It operates through an online platform where buyers design shirts by choosing fabrics, styles, and custom sizing, and the shirts are produced to order with a guaranteed perfect fit and about a two-week delivery time. The company differentiates itself by focusing on luxury quality, personalized service, and a straightforward online experience that delivers precise fit and high customer satisfaction. Its goal is to provide consistently perfect-fitting shirts that encourage repeat purchases in the premium apparel market.

Company Size

51-200

Company Stage

N/A

Total Funding

$150K

Headquarters

New York City, New York

Founded

2008

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Simplify's Take

What believers are saying

  • Proper Cloth's August 2026 about page targets higher product quality and stronger branding.
  • Fall ‘26 and Summer 2026 lookbooks show active merchandising and seasonal demand capture.
  • June 2026 press from Esquire and the Wall Street Journal reinforces luxury menswear visibility.

What critics are saying

  • Indochino and SuitSupply compress margins with broader assortment and heavier marketing.
  • Showrooms in New York, Chicago, and Washington, D.C. raise fixed costs if traffic weakens.
  • If AI sizing and fast-fashion tailoring improve, Proper Cloth's fit premium erodes quickly.

What makes Proper Cloth unique

  • Proper Cloth combines online customization with Chicago and Washington, D.C. showrooms in 2026.
  • Its Smart Sizes system, launched after 2010 customer polling, anchors fit personalization.
  • The brand sells premium made-to-measure shirts with strong editorial credibility in 2026.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Employee Discounts

Hybrid Work Options

401(k) Company Match

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

4%
Esquire
Oct 29th, 2024
For This Menswear Company, 'Tailor-Made' Goes Beyond Fit

After two years of polling customers and engineering a feedback loop, Proper Cloth launched "Smart Sizes" in 2010.