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Dentsu

Marketing analytics and digital advertising solutions

Media Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeVilnius, Vilnius City Municipality, Lithuania€2.5k - €3k

About the Job

Requirements

  • Previous experience in offline media planning or a related role.
  • Confidence working with Microsoft Excel and PowerPoint.
  • Strong analytical and financial skills.
  • Interest in exploring and evaluating new media opportunities and aligning them with client objectives and budgets.
  • Good written and spoken English and Lithuanian.
  • High accuracy, attention to detail, and responsibility.
  • A results-oriented mindset and strong teamwork skills.
  • Openness to giving and receiving feedback in a collaborative culture.

Responsibilities

  • Work with the leadership team to develop strategic campaigns and plan, order, and coordinate clients' television, radio, out-of-home advertising campaigns, and other media channels.
  • Develop a point of view on a client's business or category, culture, and consumers by compiling, analyzing, and interpreting information from proprietary, syndicated, and client-provided research sources, and apply it to day-to-day briefs.
  • Repurpose agency thought leadership for clients and contribute to agency or client thought leadership.
  • Brief internal working teams and external media publishers or partners for ideation, and lead and steer brainstorms.
  • Monitor leading and emerging media channels and partners, with a focus on digital, and determine how to apply them to media and consumer brief responses.
  • Mentor junior strategists.
  • Develop audience empathy through understanding quantitative and qualitative data inputs.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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