G

Glance

Lock-screen internet platform with live commerce

Growth Lead - User Acquisition/ Performance / CRM

Full-TimeUpdated on 10/14/2026
No salary listed
Mid, Senior
Tokyo, Japan
In Person
Growth & MarketingGrowth Marketing, Performance & Paid Marketing

About the job

Requirements
  • Around 4–7 years of experience in growth, user acquisition, performance marketing, or customer relationship management/lifecycle, ideally for a consumer app or digital product in Japan.
  • Strong analytical skills, including comfort working with funnel metrics, cohort and retention analysis, customer acquisition cost/lifetime value, and attribution.
  • Experience with customer relationship management, lifecycle, or marketing-automation tools and building multi-channel engagement programs.
  • Hands-on experience running paid acquisition across major channels and managing meaningful budgets to clear targets.
  • Business-level Japanese and English.
Responsibilities
  • Define and track the full growth funnel, from install through activation, retention, and monetization.
  • Build and manage customer relationship management and lifecycle programs that drive activation, retention, and repeat engagement across the user journey.
  • Run a structured experimentation roadmap, including A/B tests across channels, creative, audiences, and lifecycle journeys, and turn results into scaled wins.
  • Work closely with product, data, and creative teams to improve onboarding, engagement, and the commerce experience.
  • Plan and run user acquisition campaigns across paid channels to hit install, activation, and cost targets.
  • Own day-to-day performance marketing, including budgets, bidding, creative testing, and channel mix, and continuously improve customer acquisition cost, return on ad spend, and conversion efficiency.
  • Partner with channel and platform contacts to unlock new growth levers and stay ahead of changes in the Japan market.
Desired Qualifications
  • Experience growing a mobile consumer app at scale, with millions of users, ideally with a commerce or content component.
  • Familiarity with mobile measurement and analytics tools such as AppsFlyer, Adjust, Amplitude, Firebase, and Google Analytics 4.
  • Experience with Apple Search Ads, app store optimization, or the specifics of Android/iOS acquisition in Japan.
  • Exposure to commerce, e-commerce, or transaction-driven growth.

About the company

G

Glance

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cbWebsite

Glance runs two platforms: Glance and Roposo. Glance delivers internet content directly on smartphone lock screens using AI personalization, and Glance LIVE adds live content to the lock screen for over 400 million devices. Roposo is a creator-driven live entertainment commerce platform where users shop live with hundreds of creators and brands. The company aims to embed internet experiences into everyday device use and help creators monetize live content, operating as an unconsolidated subsidiary of InMobi and funded by Jio Platforms, Google, and Mithril Capital, with headquarters in Singapore.

Company Size

1,001-5,000

Company Stage

Late Stage VC

Total Funding

$390M

Headquarters

Bengaluru, India

Founded

2019

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Simplify's Take

What believers are saying

  • Samsung TV shopping launched across millions of U.S. sets on June 23, 2026.
  • Glance launched Siri-based shopping for iPhone and iPad on September 30, 2026.
  • True Fit integration begins holiday 2026, strengthening fashion conversion and reducing return-friction.

What critics are saying

  • InMobi paid a $950,000 FTC settlement on October 2, 2026 for privacy violations.
  • Economic Times reported at least a dozen senior and mid-level InMobi departures in six months.
  • Apple, Samsung, or OEMs can throttle Glance distribution, collapsing reach and merchant ROI.

What makes Glance unique

  • Glance controls screen-zero distribution across lock screens, Samsung TVs, and Siri on iOS 27.
  • Its agentic shopping stack spans discovery, virtual try-on, fit intelligence, and checkout coordination.
  • Productsup integration lowers merchant onboarding friction across 2,500 channels and 1,000 enterprise customers.

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Benefits

  • Direct & Indirect Compensation
  • Employee Health Support
  • Caring for Families
  • Parental Leave
  • Core Hours
  • Generous Time Off Programs
  • Free and Discounted Products
  • 4 hours/ Month Paid Volunteer Time

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

-1%
SalesTech Star
Oct 16th, 2026
Glance and PayPal bring ai-powered shopping and checkout to tens of millions of U.S. Consumers.

Glance and PayPal bring ai-powered shopping and checkout to tens of millions of U.S. Consumers. PayPal brings its agentic commerce services to Glance, providing the commerce capabilities that turn AI-powered product discovery into trusted transactions. Glance, an AI-powered personal shopping platform backed by global technology company InMobi, announced an agentic commerce integration with PayPal, bringing real-time product data and native checkout directly to Glance for tens of millions of consumers in the United States. Now consumers can discover and visualize products, build a cart, and complete their purchase by leveraging PayPal's trusted offerings without leaving the experience. "The lines between where people discover, shop, and buy are disappearing," said Mike Edmonds, Vice President of Agentic Commerce at PayPal. "Our goal is to help prepare merchants for a future where commerce can happen anywhere. As emerging AI shopping agents like Glance change how people shop, PayPal gives a reliable way to buy with confidence." Pre-installed on millions of phones by telecom operators and device manufacturers, and available for download on additional devices, Glance brings AI-powered shopping directly into consumers' hands. From a single photo, shoppers using Glance can generate images of themselves to virtually try on clothes with an AI avatar and share looks with friends. When ready to purchase, shoppers can use PayPal to complete their purchase without being redirected to another site. As the only partner to provide native in-app checkout on Glance, PayPal is accelerating the path to purchase for consumers. For retailers, the integration provides a simple way to extend their storefronts into Glance's platform. PayPal's agentic commerce services allow merchants to easily connect to multiple AI-powered shopping experiences through a single integration, surface real-time product information such as availability and pricing, and complete transactions while maintaining control of their customer relationship - enabling trusted commerce between consumers, merchants and AI agents. "Glance meets consumers at the moment of inspiration, before they've even thought to search. Bringing native PayPal checkout into that experience means we can now carry consumers from the moment something catches their attention through purchase in the same flow," said Mansi Jain, Chief Operating Officer at Glance. "That makes Glance more valuable to merchants because they can reach consumers earlier, help them evaluate what to buy, and give them a direct way to complete the transaction. As AI takes on more of the shopping journey, connecting discovery with commerce in the same experience becomes increasingly important." Glance is already embedded across more than 60 million mobile and CTV devices, through relationships with leading device manufacturers, including Samsung, Motorola, DirecTV, Google's Android TV, and two of the top three U.S. mobile operators. With the addition of PayPal, Glance can bring full-stack agentic commerce to more merchants, connecting real-time product data, cart and checkout in one experience.

Yahoo Finance
Oct 15th, 2026
Glance adds PayPal checkout to AI shopping for tens of millions of US consumers

Glance, an AI-powered shopping platform backed by InMobi, has integrated PayPal's agentic commerce services. Tens of millions of US consumers can now discover products, build a cart, and pay with PayPal without leaving the app. Shoppers can upload a photo, create an AI avatar to try on clothes virtually, and share looks with friends. PayPal is the only partner offering native in-app checkout on Glance. Retailers can reach multiple AI shopping experiences through a single integration. They can show real-time availability and pricing, and keep control of their customer relationship. Glance is embedded in more than 60 million mobile and connected TV devices, including those from Samsung, Motorola, and DirecTV. Merchants can sign up at paypal.ai.

Yahoo Finance
Sep 30th, 2026
Glance launches AI shopping assistant on iPhone and iPad via Siri integration

Glance has launched a personalised shopping assistant for iPhone and iPad users through integration with Siri AI. The AI-powered platform, backed by InMobi, allows users to access shopping recommendations and virtual try-on features directly through Siri's interface following the iOS 27 release. Users can invoke Glance by asking Siri questions in natural language, such as "show me red shoes for a marathon" or "show me outfits for an upcoming vacation in France." The service provides personalised suggestions based on users' preferences and past interactions. The integration enables users to discover, evaluate, and shop without switching between multiple apps, using Siri AI's systemwide app actions. InMobi founder and CEO Naveen Tewari described the move as progress towards "agentic shopping" where AI understands consumer needs and facilitates immediate action.

DigitiqueHub
Sep 30th, 2026
Partnership between the Ministry of Tourism and InMobi: AI to boost India's tourist destinations; here's the plan.

Partnership between the Ministry of Tourism and InMobi: AI to boost India's tourist destinations; here's the plan. The Ministry of Tourism signed a Memorandum of Understanding (MoU) with InMobi on the occasion of World Tourism Day 2026. This partnership aims to promote India's tourist destinations by leveraging AI and technology, showcasing these sites to audiences both within the country and across the globe. The agreement was signed at Bharat Mandapam in the presence of the Union Minister for Tourism and Culture, Gajendra Singh Shekhawat. Highlighting the growing role of digital technology and artificial intelligence in the tourism sector, Shekhawat launched the 'National Digital Tourism Stack' and 'Dekho Apna Desh 2.0'. He stated, "The goal is to make India the top destination for tourists. It is also crucial to extend the duration of tourists' stays and strengthen the local economy. Glance - a flagship brand of the InMobi Group and an AI-first consumer engagement platform - will implement this partnership." Glance delivers content tailored to user interests directly onto smartphone lock screens and is viewed on 550 million devices worldwide. Subi Chaturvedi, Global Senior Vice President at InMobi, remarked that India's tourism story should reach every Indian and every prospective visitor. How will tourism gain a new dimension? This initiative will inspire audiences to explore a wide array of Indian destinations. The Ministry, Incredible India, and Glance will collaborate to promote key tourist sites across the country. This content will be utilized to boost tourism and will include messages encouraging tourists to keep sites clean and care for monuments. Special emphasis will also be placed on connecting the youth with the country's rich cultural heritage. AI-driven digital storytelling will bring these cultural experiences to the audience. What role will technology and AI play? The Ministry will provide content, insights, and audio-visual resources. Glance will utilize its artificial intelligence (AI)-driven platform for content creation, curation, and distribution. The messages will be crafted in consultation with the Ministry. Both parties will collaborate to position India as a leading global cultural and tourism destination. This partnership will also promote campaigns centered on national priorities, major festivals, and international events. What is the broader objective of this initiative? This agreement has been forged under the National Digital Tourism Stack and 'Dekho Apna Desh 2.0'. Its aim is to boost demand in the tourism sector and raise awareness about lesser-known destinations. It will present options to travelers by leveraging new-age technology, thereby encouraging tourism beyond the well-known, popular sites. This initiative aligns with the overarching vision of 'Viksit Bharat@2047'. Furthermore, it will advance the Prime Minister's call urging citizens to include Indian destinations in their holiday and wedding plans. Spread the love

Associated Press
Sep 21st, 2026
True Fit and Glance merge AI fit intelligence with virtual try-on for fashion shoppers

True Fit, a global leader in fit and sizing intelligence, and Glance, an AI shopping platform, announced a collaboration to integrate personalised size and fit recommendations into Glance's shopping experience. The partnership combines Glance's conversational product discovery and virtual try-on with True Fit's Intelligence Layer, which analyses real purchase and return data. True Fit's technology draws on over $500 billion in transactions from hundreds of millions of shoppers, covering 60 million products and more than 91,000 apparel and footwear brands. According to True Fit's data, over 70% of fashion shoppers' questions to AI agents relate to fit and sizing. Glance delivers its AI-driven shopping experience on 60 million devices across mobile, TV, and desktop. The combined experience will launch for the 2026 holiday season, with broader availability of fit-integrated virtual try-on capabilities planned for 2027.