Ads Platform Specialist - LATAM Strategic Accounts

Summary

At Apple, we believe in the power of technology to enrich people's lives. Everything we build is designed to empower people, including our advertising platform. We deliver ads in a way that benefits both customers and advertisers: helping people discover content, supporting creators, and protecting and respecting everyone's privacy. Our technology makes advertising possible on the App Store, Apple News, Stocks, and Apple TV. We help developers and marketers of all sizes drive app discovery across the App Store. Our display ads on Apple News and Stocks let advertisers promote their products alongside trusted content in a brand-safe environment, while supporting publishers and journalists. Sponsorship integrations and experiences in live sports on Apple TV help advertisers connect with engaged audiences. Everything we do reflects the unwavering dedication to privacy you expect from Apple. Because when advertising is done right, it benefits everyone!

Minimum Qualifications

5+ years' experience in performance advertising campaign management, including at least 3 years' experience using a self-serve platform Experience in account management across multiple categories, with a strong focus on banking and financial services Strong understanding of performance advertising and the mobile and app market, and a passion for the ever-changing digital space Bachelor's degree or equivalent practical experience Ability to travel approximately 30% of the time, primarily across Latin America and the US Fluency in Portuguese, Spanish, and English, both written and spoken

Preferred Qualifications

Ability to think strategically about complex issues and develop recommendations and action plans Attention to detail and trends, with the ability to react quickly and deliver outstanding service to advertisers Professional demeanor, positive attitude, and a passion for working across teams and driving a culture of collaboration and shared success Demonstrable analytical skills, including in-depth knowledge of Excel, Tableau, and AI tools Excellent communication and presentation skills, including the ability to listen effectively, build alignment across functions, and articulate business vision internally and externally

Description

The Platform Specialist team is essential to our business success. The team combines the ability to analyze data and optimize accounts with the skill of explaining insights to clients in clear, simple terms. With a focus on driving client growth and delivering best-in-class customer service, you will have a hands-on, client-facing account management role with direct and agency customers across the LATAM region. You will be part of an inclusive and open team culture with results-focused behaviors that ensure the business meets its revenue and customer satisfaction targets.

Responsibilities

Grow and develop our key strategic accounts, engaging clients in person, over video conference, and by phone Educate clients on Apple Ads solutions and provide consultative support on their media, measurement, and creative strategy to grow existing partnerships Manage a book of business by recommending how clients can best optimize their campaigns to achieve their business goals, while forging long-term partnerships in person and virtually Develop data-driven analysis and recommendations that align with customer goals Quantify high-impact opportunities and pitch clear recommendations, including upsell opportunities, to customers Work closely with Client Partners, who act as our frontline sales team Partner closely with cross-functional teams, such as marketing and product, and share market sentiment on our products