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Apple

Designs phones, computers and their operating systems

Field Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeMilan, Metropolitan City of Milan, ItalyNo salary listedIn-person

About the Job

Requirements

  • Experience leading Channel Marketing initiatives, or similar experience managing programs or projects for businesses while balancing short-term goals with sustainable future value for customers, resellers, and partners.
  • Understand organizational interdependencies and business financials, and strategies for sustaining profitable growth.
  • Analyze the market and think beyond the short term.
  • Demonstrate integrity, honesty, and accountability.
  • Understand customer business needs, challenges, and concerns, and focus on customer experience.
  • Connect and influence stakeholders inside and outside the organization; handle difficult situations, disputes, and negotiations.
  • Accept feedback and work effectively with people across organizational levels and groups.
  • Develop strategies that shape future business outcomes, identify trends critical for growth, and simplify complex problems to support sound decisions.
  • Prioritize effectively amid changing priorities and urgent customer needs, persist through setbacks, and help others reach their goals.

Responsibilities

  • Design and execute channel marketing initiatives and sales programs for large customers, resellers, and partners that can scale and evolve.
  • Build and execute marketing programs to drive awareness of Apple's value proposition for small and medium-sized business and enterprise customers, focusing on demand generation, communications, digital marketing, and events; continue improving programs after launch.
  • Work with strategic partners to identify joint demand-generation opportunities, align marketing activities, and foster customer relationships.
  • Collaboratively lead partner and industry event plans that deliver Apple customer experiences.
  • Curate and communicate enterprise marketing content and collateral for resellers and carriers, working closely with channel partners.

About the Company

Apple

Designs phones, computers and their operating systems

Apple designs and sells consumer electronics, from iPhone smartphones and Mac computers to tablets and wearable devices. Its operating systems manage apps and built-in functions for communication and work, while iCloud stores files and synchronizes data across devices. Customers buy additional digital services through subscriptions such as Apple Music and Apple TV, and developers distribute software through the App Store. Apple earns money from hardware sales, subscriptions and digital transactions, selling directly to customers and through retailers and mobile carriers around the world. It was founded in 1976 and has its headquarters in Cupertino, California.

Company size
10,001+
Company stage
IPO
Headquarters
Cupertino, CA
Founded
1976

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