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Attentive

Personalized SMS marketing platform for eCommerce

Senior Director - Product Management, AI/ML

Product ManagementConfirmed live in the last 24 hours
Full-timeNew York, NY, USA

About the Job

Requirements

  • At least 10 years in product management or a closely related product leadership role, including substantial ownership of AI/ML-powered products.
  • Experience shipping consequential AI/ML products and connecting technical possibilities to customer value and business outcomes.
  • Experience leading 0-to-1 products in ambiguous settings; experience with agents, decision systems, or applied generative AI is especially relevant.
  • Technical fluency to engage with researchers and engineers on model behavior, evaluation, data quality, system architecture, tradeoffs, and failure modes.
  • Ability to identify high-leverage problems, make tradeoffs, simplify complexity, and distinguish product insight from a compelling story.
  • Demonstrated use of customer evidence, experiments, and metrics to make decisions, including acknowledging failed outcomes.
  • Ability to operate as the mini-general manager of a product area, setting direction, creating clarity, communicating directly, and taking responsibility for cross-functional outcomes.

Responsibilities

  • Define product thesis, strategy, and north-star outcomes for the autonomous Marketing Agent, including what to build, for whom, why it will win, and what not to build.
  • Work with customers and internal experts to understand current marketing decisions, automation opportunities, and where the product must earn confidence before acting.
  • Turn an ambiguous opportunity into a focused plan covering customer problems, product principles, roadmap, sequencing, investment choices, and decisions needed to progress.
  • Own the end-to-end agent experience and operating loop: understand customer goals, form a plan, take action, measure results, learn, and improve.
  • Partner with engineering and AI/ML teams on model strategy, data and feedback loops, tool use, retrieval, orchestration, evaluation, reliability, latency, cost, and platform foundations.
  • Establish an evaluation system for the agent, defining metrics, experiments, and failure analysis to assess improvement in customer outcomes.
  • Lead across boundaries by clarifying ownership, resolving disagreements, surfacing risks early, and building alignment.
  • Co-own the product's revenue number and partner closely with the CEO to make it successful.

Desired Qualifications

  • Experience with agents, decision systems, or applied generative AI.

About the Company

Attentive

Personalized SMS marketing platform for eCommerce

Attentive provides a personalized SMS marketing platform for eCommerce and DTC brands, helping businesses engage customers through targeted text messages to drive revenue. The product works by offering a subscription-based platform with APIs and webhooks that enable seamless, automated SMS campaigns; users can create, manage, and distribute customized messages and access analytics to optimize performance. The company differentiates itself through a focus on personalized, scalable SMS communications for online brands, strong API/webhook integrations, and data-driven insights, rather than generic marketing tools. Attentive’s goal is to help businesses grow revenue and strengthen customer relationships by delivering timely, relevant texts that nurture engagement.

Company size
1,001-5,000
Company stage
Series E
Total funding
$863M
Headquarters
New York City, New York
Founded
2016

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