Account Manager - F1/Motorsport Comms

ACCOUNT MANAGER:  F1/MOTORSPORT COMMS 

MOTORSPORT SPONSORSHIP ACTIVATION

Wimbledon, London

Crunch is a leading motorsport consultancy, working with some of the biggest brands in the sport and the world.

We are different and we’re proud of it. People who know us all comment on how we’re... well, different. There’s being different for the sake of it. There’s being different to stand out from the crowd and there’s being different because you’re brave enough to trust yourself and be who you want to be.

We believe that deep within the heart of sponsorship activation lies one key ingredient: brave, confident people. People are the lifeblood of sponsorship. The fans, the readers, the viewers, the players, the drivers, the mums and dads, the media, the clients and the customers.

It was a conversation in London in 2008 from which the company was founded and since that fateful evening we have been on a mission to deliver braver sponsorship activation that gets the blood pumping and delivers tangible results.

In December 2025 Crunch Communications was acquired by Right Formula.

Crunch: Be Brave.

Overall job description:

The ideal candidate will have a proven track record in managing and delivering communications and PR programmes for high-profile brands or organisations ideally within the motorsport or automotive sectors.

They will thrive as the central member in the comms team, adeptly multitasking across several projects in a fast-paced environment, while demonstrating exceptional written and verbal communication skills.

This role will initially focus on working on one of the agency’s largest motorsport accounts, which demands world-class execution. It requires a high volume of written content and hands-on event activation, with the candidate having full quality control over output. Therefore, attention to detail and precision are paramount.

The applicant should be confident in writing press releases, developing press packs and content and overseeing all aspects of media relations including direct media liaison. Established global media contacts within motorsport would be a significant advantage.

A deep interest in the sports news agenda, media trends, including social media platforms, is crucial and experience in media analysis and measurement - both traditional and digital - would be beneficial.

As part of a small team delivering globally, a willingness to be involved in every element of the programme both on and off-site, is essential. An energetic, enthusiastic and ‘can do’ team attitude is critical, as well as the ability to work under minimum supervision, leading a team in a high-pressured environment such as at an event during a race weekend while continuing to bring an energetic, enthusiastic and proactive team attitude.

Reporting to the senior account team, the candidate will also be responsible for overseeing junior team members and managing their workload where needed.

Key Responsibilities:

• Manage the communications team to deliver high-quality, on-budget and timely projects
• Act as Account Manager on a flagship motorsport client, managing the day-to-day running of the account to ensure it delivers on time, to budget and meets measurable objectives as well as serving as the main contact to the client
• Work and manage all project documentation (logistics, plans, press releases, FAQs etc.)
• Ensure all content is accurate and aligns with brand standards
• Work and build supplier relationships to maintain best-in-class delivery
• Lead project and execution from concept through reconciliation, with support from the Account Director
• Lead internal meetings and support the junior members of the team
• Share knowledge and support agency best practices

• Champion creativity within the company and develop innovative ideas aligned with client strategies

Candidate Requirements:

• Must have proven experience delivering high-profile global motorsport communications and press office programmes, including handling media announcements and securing coverage
• Familiar and confident using media monitoring and database tools
• Experience in delivering comms-led sponsorship activations, including (but not limited to):

• Key message development
• Content creation from concept to delivery
• Media management
• Crisis communications
• Press kit creation, press release writing, FAQ, etc.
• Digital and social content and copy
• Influencer engagement

• Exceptional copywriting, proofing and PowerPoint skills
• Excellent client management skills
• Experience and understanding of working with production companies from developing briefs, filming to providing feedback on the content

• You should revel in hard work and be conscientious with a positive professional attitude and an enthusiasm to succeed
• Confident to communicate effectively with all levels throughout the company (with the ability to manage upwards and downwards)

• Ability to work across multiple media formats, meet tight deadlines, manage various projects and adapt to changing circumstances
• Calm under pressure, solution-oriented and highly organised

• Prepared to travel globally to races on a regular basis, working some evenings and over multiple weekends – must have a valid and usable passport and driving licence (it must be renewed if it is about to run out)
• Happy to adapt to global time zones when required (e.g. meeting times)

• Ability to speak another language is desirable

What does it take to work at Crunch?

• You will understand the pressure faced by clients and always have the correct attitude to deal with any situation your team has to handle to meet the deadline and maintain the highest standards
• Develop a strong understanding of clients’ external and internal business operations
• Crunch’s programmes work because we can walk in the clients’ shoes. Developing a good understanding of a client’s marketplace and the issues they face is essential
• Take the initiative
• As you grow so does Crunch in the eyes of the client; we want you to develop your skills and acquire new ones that will benefit both you and the company – we’ll help you to get there and reward you when you do
• You should revel in hard work and be conscientious with a positive attitude that will make the  important client relationship all the more successful

Why Should You Come to Work at Crunch…?

• If you’re looking for a vibrant place to work, where you can get involved in fast-paced projects working on some of the largest and most well-known global clients in motorsport, then you’re in the right place
• We’re committed to investing in career development and look to promote internally, so will help you grow in your role 
• We have a generous holiday allowance which increases by one day each year you work for us
• We recognise the importance of a welcoming and engaging working environment. While we offer the flexibility of remote working, our central Wimbledon office remains available to work in five days a week and is the heart of the company – you may be asked to come in to attend team meetings when required as well as for our monthly all agency catch up
• Plus, we have a great benefits scheme and pay an industry-competitive salary