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Dynata

Market research data platform for advertising

Senior Lead Data Scientist - Graph & Forecasting

Data ScienceUpdated on Nov 12
Full-timeRemote in USARemote

About the Job

Requirements

  • At least 8 years of hands-on experience in data science, applied machine learning, analytics, or related fields.
  • Proven experience developing and deploying graph analytics, machine learning, or predictive modeling solutions in production environments.
  • Deep expertise in graph analytics, including graph databases, graph algorithms, similarity modeling, clustering, and network analysis.
  • Strong experience with graph technologies such as Neptune, Neo4j, TigerGraph, or comparable platforms.
  • Strong background in forecasting, time-series analysis, statistical modeling, and predictive analytics.
  • Advanced proficiency in Python and modern data science tooling.
  • Experience working with large-scale, noisy, real-world operational datasets.
  • Ability to make complex technical decisions and operate effectively in ambiguous problem spaces.
  • Strong communication skills and ability to explain complex analytical concepts to technical and non-technical stakeholders.
  • Experience collaborating with product, engineering, and platform teams to deliver production-ready solutions.
  • A Master's degree or higher is required.

Responsibilities

  • Architect and optimize graph-based data models supporting audience intelligence, project similarity analysis, clustering, and relationship-driven analytics.
  • Develop and maintain resilient identity resolution frameworks across multiple respondent identifier systems using deterministic and probabilistic matching techniques.
  • Design graph structures that support downstream analytics, forecasting, optimization, and artificial intelligence applications.
  • Continuously evaluate graph performance, scalability, and business impact.
  • Build and maintain forecasting models for supply prediction, incidence estimation, completion probability, panel health, and other business-critical use cases.
  • Develop time-series and predictive models that account for changing respondent behavior, market dynamics, and operational conditions.
  • Extend forecasting approaches to support scenario analysis, optimization, and decision support.
  • Monitor model performance and identify opportunities for continuous improvement.
  • Design and execute rigorous validation strategies to assess model accuracy, stability, scalability, and operational readiness.
  • Establish best practices for model evaluation, experimentation, monitoring, and governance.
  • Serve as a technical authority for graph analytics, forecasting methodologies, and production-grade machine learning.
  • Ensure solutions are designed for long-term maintainability, performance, and business value.
  • Partner closely with Product, Technology, and Data Platform teams.
  • Collaborate on schema design, feature engineering strategies, and data contracts to ensure platform capabilities support analytical requirements.
  • Translate complex analytical findings into actionable business recommendations.
  • Influence technical and business stakeholders on analytical investments, priorities, and roadmap decisions.

Desired Qualifications

  • Experience with identity resolution, entity resolution, master data management, or identity graph development.
  • Experience applying graph analytics to similarity modeling, community detection, clustering, relationship discovery, recommendation, and graph embeddings.
  • Experience with forecasting, trend and seasonality detection, anomaly and change-point detection, cohort evolution, longitudinal measurement, and demand planning.
  • Experience in market research, panel data, audience measurement, advertising technology, marketplaces, or related industries.
  • Experience with cloud-native analytics and machine learning environments, including the AWS ecosystem.
  • Familiarity with optimization, simulation, or decision-support systems.

About the Company

Dynata

Market research data platform for advertising

Dynata is a global data platform that supports market research and advertising solutions. It helps brands connect with audiences by offering services from survey design and recruitment to data analysis and audience activation. The platform automates the marketing continuum by enabling clients to target audiences, integrate data, activate campaigns, measure results, and visualize insights. Revenue comes from subscriptions, custom research projects, and data analytics services. Key differences include Dynata’s large global reach and its end-to-end capabilities, tying together survey expertise with data analytics and campaign activation in a single platform rather than offering only standalone tools. This integrated approach helps clients obtain actionable insights and optimize marketing strategies across the entire customer journey. The company’s goal is to provide decision-ready market insights and measurable advertising effectiveness that drive business growth for its clients.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$31.5M
Headquarters
Plano, TX
Founded
1940

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