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WPP Media

AI-native global media services network

Associate – Media Planning

Performance & Paid MarketingPosted on Nov 12
Full-timeSingaporeNo salary listed

About the Job

Requirements

  • One year of experience in digital media, advertising, or digital marketing; relevant internship experience is also considered.
  • A bachelor's degree focused on marketing or business management.
  • High attention to detail and strong organizational skills.
  • Good written and verbal communication skills.
  • Detail orientation, responsiveness, deadline-driven execution, and strong reasoning skills.
  • Ability to work independently on routine tasks and collaboratively with a positive approach to teamwork.
  • Proficiency in Excel and/or Google Sheets, including pivot tables and VLOOKUPs.
  • Demonstrable interest in media strategy and planning.
  • Active interest in digital marketing and advertising industry trends.

Responsibilities

  • Act as a point of contact for clients, providing support and timely responses.
  • Develop and maintain accurate media forecasts, plans, and planning documentation.
  • Collaborate with global teams on budget allocation, planning best practices, new campaigns and game launches, and act as a regional expert for the APAC market.
  • Assist the team in delivering learning agendas and preparing quarterly campaign reviews and reports, with an understanding of owned markets, performance drivers, and the overall industry landscape.
  • Monitor campaign performance across social, search, and programmatic channels, proactively highlighting risks or areas requiring intervention.
  • Collaborate with the CDT, Buying, and Activation teams to ensure optimal campaign health and optimization.
  • Work with billing and finance teams to ensure campaigns and fees are processed and billed accurately and on time.
  • Localize media plans and develop creative, innovative strategies to help marketing campaigns reach the right audience effectively.

Desired Qualifications

  • Interest in gaming or identifying as a gamer is ideal but not required.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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