Growth Analyst

WHO WE ARE

YouAppi is a leading growth and retention platform for mobile apps, specializing in re-engagement and retargeting. Powered by machine learning and audience targeting, YouAppi’s proven proprietary app remarketing technology finds and retains the most profitable users for its clients. YouAppi works with mobile app companies across the globe in gaming, e-commerce, entertainment, lifestyle, and finance among others. Established in 2011, YouAppi has been a long-term partner to leading mobile advertisers, earning recent awards including top 100 fastest-growing companies in North America on the 2021 Deloitte Technology Fast 500™ and 2023 Inc. 5000 Regionals: Pacific list. YouAppi is also ranked a global top 5 remarketing company on the Appsflyer 2023 performance index in gaming and non-gaming.

YouAppi is now part of the Affle Group, a global technology company with a proprietary consumer intelligence platform that delivers consumer recommendations and conversions through relevant mobile advertising. Affle (India) Limited successfully completed its IPO in India and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). 

To learn more, visit: www.youappi.com.

WHAT YOU'LL DO

• Onboard new advertisers and coordinate all related aspects, including data integration, advertising strategy, testing, and creative optimization.
• Handling and managing daily reports to ensure our campaign’s pacing and performance.
• Monitor and maintain ad quality.
• Analyze performance data to highlight key trends and take actions that can make an impact.
• Communicate the operational needs while suggesting improvements to our Product and R&D teams.

WHAT WE LOOK FOR

• At least 2 years of relevant work experience in the mobile advertising industry,  preferably with an RTB-focused company.
• Good technical knowledge of mobile advertising technologies: oRTB, SSP, DSP, ad serving, attribution providers, and ad tracking.
• Good understanding of Mobile Apps’ performance marketing/user-acquisition/re-engagement strategies (Gaming is a plus).
• Analytical, troubleshooting, and problem-solving abilities.
• Entrepreneurial, humble, and curious attitude to continually grow and learn.
• Experience working in a team environment.
• High proficiency in Excel.
• Fluent English.

WHY YOUAPPI?

• Work with a dynamic, innovative team in a fast-growing global company.
• Opportunity to make a significant impact on client success and company growth.
• A collaborative and supportive work environment where your ideas and contributions are valued.

If you’re passionate about helping clients succeed and want to be part of a cutting-edge performance marketing platform, we’d love to hear from you!