Digital Marketing New Grad Intern/Co-op

Putting people first, every day
 

BDO is a firm built on a foundation of positive relationships with our people and our clients. Each day, our professionals provide exceptional service, helping clients with advice and insight they can trust. In turn, we offer an award-winning environment that fosters a people-first culture with a high priority on your personal and professional growth.

Your Opportunity

The Co-op student, Intern or recent graduate will support the Lifecycle & Automation team, who sits within the broader Digital Marketing Team, by assisting with day-to-day operations, lead management, data administration, campaign execution, reporting, and process coordination activities. This role provides hands-on experience with marketing technology platforms, customer relationship management (CRM) systems, marketing automation tools, and marketing analytics.

Key Responsibilities

Lead Management

• Assist with lead routing, lead validation, record maintenance, and data synchronization activities.
• Monitor and process inbound lead requests.
• Route requests to the appropriate individuals, business units, service lines, or support teams.
• Follow documented processes to ensure inquiries are handled accurately and efficiently.

Data Quality & Governance Support

• Assist with maintaining marketing automation and CRM records.
• Perform data imports, exports, regular audits, updates, and quality assurance checks.
• Support data cleanup initiatives and ongoing database maintenance to ensure data consistency across systems.
• Identify and escalate data issues requiring further investigation.

Campaign & Audience Support

• Build and prepare audience and distribution lists based on defined campaign requirements.
• Support email campaign execution, nurture programs, and event-related communications.
• Assist with customer list management and audience validation.

Reporting & Analytics Support

• Assist with monthly and ad hoc reporting and performance tracking.
• Support dashboard maintenance and data collection activities.
• Prepare basic summaries and operational metrics for stakeholders.

Testing, Quality Assurance & Documentation

• Execute documented testing procedures for system updates and process changes.
• Track, document, and communicate issues identified during testing.
• Maintain process documentation, operational guides, trackers, and action logs.
• Assist with documenting new procedures and workflow improvements.

What You'll Learn

Through this role, the student will gain practical experience in:

• Hands-on experience with marketing automation tools
• CRM systems and data management
• Lead management processes
• Data quality and governance practices
• Campaign execution and audience management
• Marketing reporting and analytics
• Customer journey and nurture programs
• AI applications in marketing automation and operational efficiency

Qualifications

Education

• Currently enrolled or recently graduated in a post-secondary program in:
  • Marketing
  • Business
  • Commerce
  • Data Analytics
  • Information Systems
  • Digital Marketing
  • Communications
  • Or a related discipline

Skills & Experience

• Strong attention to detail and organizational skills.
• Analytical mindset with an interest in data and technology.
• Excellent written and verbal communication skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong problem-solving and critical thinking abilities.
• Comfortable working with spreadsheets and data.
• Experience with Microsoft Excel and Microsoft 365 applications.
• Interest in marketing technology, CRM systems, and digital marketing.

 The expected salary range for this role is between $40,000 - $62,000.

Why BDO?

Our people-first approach to talent has earned us a spot among Canada’s Top 100 Employers for 2026. This recognition is a milestone we’re thrilled to add to our collection of awards for both experienced and student talent experiences. 

At BDO, our people experience is guided by three core pillars—Do work with genuine care, Do what matters with purpose, and Do what’s next - shaping how we support our people, serve our clients, and grow together.

Our firm is committed to providing an environment where you can be successful in the following ways:

• We enable you to engage with how we change and evolve, being a key contributor to the success and growth of BDO in Canada.
• We help you become a better professional within our services, industries, and markets with extensive opportunities for learning and development.
• We support your achievement of personal goals outside of the office and making an impact on your community.
• We foster a collaborative, inclusive environment where your ideas are valued, and you can do your best work with genuine care and purpose
• We encourage innovation and forward thinking, empowering you to embrace what’s next and help shape the future of our firm

Giving back adds up: Where company meets community. BDO is actively involved in our communities by supporting local charity initiatives. We support staff with local and national events where you will be given the opportunity to contribute to your community.

Total rewards that matter: We pay for performance with competitive total cash compensation that recognizes and rewards your contribution. We provide comprehensive benefits from day one, and a flexible personal time off policy.  We’re committed to supporting your overall wellbeing and provide reimbursement for wellness initiatives that fit your lifestyle.

Everyone counts:  We are committed to creating a workplace where employees can participate fully, contribute meaningfully and succeed without barriers. We are dedicated to fostering a workplace defined by respect, fairness, and a true sense of belonging for everyone.  We recognize and celebrate the unique experiences, identities, and perspectives that each of us bring – and that these experiences strengthen how we work together.  Our commitment extends to ensuring that our application process is both inclusive and accessible.  If you require accommodation to complete the application process, please contact us.

Flexibility: All BDO personnel are expected to spend some of their time working in the office, at the client site, and virtually unless accommodations or alternative work arrangements are in place.

Our model is a blended approach designed to support the flexible needs of our people, the firm and our clients. It’s about creating work experiences that meet everyone’s needs and providing flexibility to adjust when, where and how we work to meet the expectations of our role.

Code of Conduct: Our Code of Conduct sets clear standards for how we conduct business. It reflects our shared values and commitments and includes guiding principles to help us make ethical decisions and maintain trust with each other, our clients, and the public.

BDO may use artificial intelligence enabled tools to support certain aspects of the recruitment process. While these tools assist our teams, our use of AI does not replace human decision making, and all employment-related outcomes are made by BDO personnel.

More information on BDO Canada’s Privacy Policy can be found here:

Privacy Policy | BDO Canada

Ready to make your mark at BDO? Click “Apply now” to send your up-to-date resume to one of our Talent Acquisition Specialists.

To explore other opportunities at BDO, check out our careers page.