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The Marketing Practice

Global B2B marketing agency delivering ABM

Media Supervisor

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeRemote in USA

About the Job

Requirements

  • At least 5 years of experience in media, focused on digital planning, buying, execution, and optimization.
  • B2B marketing experience is essential, including a strong understanding of the B2B media landscape, key media vendors, and how they support demand generation and account-based marketing initiatives.
  • Experience with standard media planning and buying processes, industry-relevant tools, and trends.
  • Proficient understanding of paid search and paid social tactics.
  • Knowledge of standard tracking, tagging, and trafficking tools such as DoubleClick, Google Analytics, and Google Tag Manager.
  • Ability to manage multiple clients, programs, strategies, and team members.
  • Seasoned client-interaction and communication skills, including the ability to manage client requests and push back with sound rationale when necessary.
  • Ability to synthesize data and results, identify trends and key findings, and fuel content strategies.
  • At least 1 year of management experience.
  • Ability to work effectively with various groups and organizational levels.
  • Excellent written and oral communication skills, including editing others’ work and coaching others’ presentations.

Responsibilities

  • Lead cross-channel strategy for client accounts by providing campaign recommendations and insights from program inception through completion for complex, global B2B clients.
  • Partner with Client Services to steward and nurture the health of client accounts.
  • Identify opportunities to incorporate new media strategies and tactics into current and future programs.
  • Ensure deliverables align with overall strategies, and ensure program results highlight key findings with actionable insights for continued media plan improvement.
  • Use industry tools and research to provide education and insights for client and internal team requests.
  • Oversee day-to-day maintenance of media plans and handle client requests and questions.
  • Cultivate relationships with media vendors, draft and submit requests for proposals, evaluate proposals, and provide media points of view.
  • Collaborate with Analytics on measurement plans that translate platform-specific key performance indicators to clients’ business objectives.
  • Ensure timely and accurate client billing and reconciliations.
  • Stay current with marketplace trends across marketing, consumer behavior, and marketing technology.
  • Lead media communications with cross-functional teams and clients, serving as the primary media point of contact.
  • Educate clients and internal teams on digital tactics, including programmatic, partnerships, native advertising, and content syndication.
  • Present paid media strategies to a diverse range of clients, including complex, global B2B brands.
  • Collaborate with team members to develop comprehensive campaign strategies.
  • Use client insights and campaign briefs to create relevant campaign target audiences.
  • Use campaign and platform analytics to determine ideal budgets across channels.
  • Provide estimated performance projections based on media plan recommendations.
  • Measure channel effectiveness against established key performance indicators and desired business outcomes.
  • Manage, train, and mentor Media Team planners, including developing training and education materials to strengthen their media strategy skills and expertise.
  • Conduct regular performance reviews with direct reports, addressing professional development, strengths, challenges, and obstacles.

Desired Qualifications

  • Experience running self-managed programmatic campaigns.

About the Company

The Marketing Practice

Global B2B marketing agency delivering ABM

The Marketing Practice (TMP) is a global B2B marketing agency that builds end-to-end marketing programs for large technology companies. Its services span account-based marketing (ABM), demand and lead generation, media and audience insights, and digital experience consulting, all delivered as integrated strategies designed to align marketing with sales and drive measurable revenue growth. TMP differentiates itself by offering a broad, unified suite of capabilities under one roof, a strategy reinforced through strategic acquisitions (e.g., Omobono, Kingpin Communications, 90octane, Campaign Stars, Rombii) and a growing global footprint across the UK, US, Germany, Singapore, and Australia. With significant private equity backing and a leadership transition in 2025, TMP aims to help blue-chip enterprise technology clients achieve scalable growth and stronger revenue outcomes through data-driven marketing and sales enablement.

Company size
201-500
Company stage
Growth Equity (Venture Capital)
Total funding
$26.4M
Headquarters
London, United Kingdom
Founded
2002

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