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Boyd Gaming

Operates 28 gaming properties across states

Player Development Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeMason City, IA, USANo salary listedIn-person

About the Job

Requirements

  • Bachelor’s Degree in Marketing, Sales, or related field, or equivalent work experience.
  • 5 to 7 years marketing management experience with casino marketing experience a plus (+).
  • Strong organizational and communication skills.
  • Proficient in MS office products.
  • Must be able to obtain/maintain any necessary certifications and/or licenses as required by local gaming regulations.

Responsibilities

  • Assist in the creation of player development programs that acquire and maintain new and existing business and guest loyalty, providing strategic leadership and direction for the hospitality and players club staff to increase overall gaming revenue.
  • Assist in the development of short- and long-range strategic marketing plans that establish measurable goals and objectives for the player development department utilizing the budget.
  • Maintain acquisition programs that are responsive to changes in the current market that recruit high-level players through various direct sales activities (i.e. direct marketing, promotions, referrals, on/offsite events and personal contact).
  • Provide training on programs for hospitality staff that are specifically geared towards rated players by creating profiles that communicate such ratings to the hospitality staff.
  • Manage performance of hospitality staff and player’s club including hiring, scheduling, development, evaluation and discipline.
  • Ensure compliance with gaming regulations, company policies and procedures within the department.
  • Issue complimentary services consistent with company policy and monitor all practices.
  • Review player issues with host and club staff to ensure the highest level of guest satisfaction and procedural compliance.
  • Respond to guest special requests or complaints and create resolution.
  • Represent the company in public relations and marketing efforts, generating new and repeat business and helping to re-affirm the goals and objectives of the company

About the Company

Boyd Gaming

Operates 28 gaming properties across states

Boyd Gaming operates 28 casino properties across ten states, offering casino gaming, hotels, dining, entertainment, and other hospitality services. Its product is the experience of a complete casino resort: gaming floors, hotel rooms, restaurants, entertainment venues, and related amenities designed to deliver guest satisfaction. The company differentiates itself through a family-owned-style culture and a long-term growth mindset, maintaining strong guest service and community focus even as a large, publicly traded operator. Boyd aims to create sustainable, long-term value for its shareholders while delivering consistent, high-quality experiences for guests and communities.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Las Vegas, NV
Founded
1975

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